2Performant (2Performant Affiliate Marketing Network)
Business Profile
Core Value Proposition
2Performant Affiliate Marketing Network provides an affiliate marketing platform that connects online stores and brands with online marketing specialists on a cost-per-sale model, offering tools to collaborate more profitably.
Target Customer
{"Advertisers (online stores/brands) seeking more sales or leads through affiliate marketing","Affiliates (online marketing professionals, bloggers, PPC experts, influencers, content creators) looking to monetize their skills"}
Key Differentiator
Large network and performance focus: 700+ programs and 70k+ affiliates, with a pay-for-results model, real-time analytics, a single invoice system, and attribution through a tracking code for transparent performance measurement.
Implementation Timeline
Onboarding and getting started features a three-step process for advertisers: 1) create a free advertiser account, 2) deposit to cover initial commissions, 3) receive tailored program recommendations; the platform also highlights a quick overview in about 3 minutes describing how it works.
Pain Points
- 1Difficulty finding reliable, motivated affiliates to promote products
- 2Higher risk/cost when paying for marketing without measurable results
- 3Administrative burden of managing multiple affiliate programs and tracking performance across partners
Key Features
- 1Access to 700+ affiliate programs and 70k+ affiliates
- 2Separate advertiser and affiliate accounts with onboarding
- 3Real-time statistics and a comprehensive dashboard
- 4Tracking code for precise sales attribution
- 5Product feeds, promotions, banners, and newsletters
- 6Direct messaging between advertisers and affiliates
- 7One invoice for multiple partners and flexible payment handling
- 8API access and DNS API support for large stores
Target Customer Industries
Client Results
- 1Affiliates have earned €36,087,062 in commissions (paid to affiliates)
- 2106,127 affiliates available to promote advertisers
- 3Over 5,000,000 sales generated by affiliate activity
- 4Operating for over 11 years
Competitive Advantages
- 1Pay-per-conversion model ensures payment only for completed sales
- 2Real-time statistics and dashboard for performance visibility
- 3Large, diverse network of affiliates and programs
- 4Single invoicing reduces paperwork and administrative burden
- 5Promotion tools, product feeds, and direct affiliate communications streamline campaigns
Key Benefits
Case Studies & Success Stories
CartBooster / BusinessLeague testimonial
Nick Stebbings (CEO) stated that CartBooster signed up for the Revenue Rally Challenge and achieved first success; referenced as a marketer success within the ecosystem materials.
Additional Product Information
Product Description
An affiliate marketing network that connects online stores and brands with online marketing specialists on a cost-per-sale basis, providing tools to manage and optimize affiliate collaborations.
Target Market
Online stores/brands (advertisers) and online marketing professionals (affiliates) seeking scalable, performance-based affiliate marketing.
Unique Value Proposition
A comprehensive, performance-based affiliate platform with a vast network (700+ programs, 70k+ affiliates), real-time analytics, attribution tracking, and streamlined invoicing designed to maximize sales and simplify program management.
Technical Requirements
{"Tracking code installation on advertiser sites for attribution","Product feeds (capable of handling large catalogs)","API access for integration and automation","DNS API usage for oversized stores","Promotion banners, newsletters, and direct messaging features"}
Pricing Model
Advertiser pricing involves monthly plans with an initial deposit and a setup fee, plus ongoing commissions. Example plans shown include: Basic plan at €69/month with a €790 initial deposit (of which €299 is a setup fee) and an additional plan at €119/month with a €790 initial deposit (of which €299 is a setup fee); both include network commissions and are designed for scalable growth. Details may vary by plan and commitments.
Companies Solving Similar Problems
Based on matching: problems solved, key features, industries
Y Combinator
Y Combinator helps startups make something people want by providing early-stage funding, mentorship, and a strong network.
Dell Technology Solutions
Dell provides technology solutions, services, and support, offering a wide range of products including laptops, desktops, servers, storage, monitors, gaming accessories, and more.
BuiltWith Web Technology Usage Trends
BuiltWith provides detailed web technology usage statistics and insights for businesses and developers.
SentientJobs
SentientJobs provides a comprehensive job board for AI, human, and hybrid positions, helping individuals find career opportunities in the evolving workforce landscape.
JBITSS Technology Solutions
Providing comprehensive technology solutions tailored to business needs.
goQR.me QR Code Generator
goQR.me QR Code Generator provides free QR code creation for commercial and print usage, including logo-enabled codes and vector exports (EPS/SVG) for high-quality print.
Get More Profiles Like This
Join 2,000+ professionals getting weekly sales intelligence updates from GoAgentic
Ready to Transform Your Sales Pipeline?
Join 700+ sales professionals automating outreach with AI.
Start Free Trial
No credit card required