99% Invisible
Business Profile
Core Value Proposition
99% Invisible provides in-depth storytelling and exploration of design, architecture, and the invisible forces shaping the world around us, through podcasts and series.
Target Customer
Podcast listeners interested in design, architecture, history, and the stories behind the built environment.
Key Differentiator
99% Invisible's unique approach involves deeply researched stories that unveil the unseen and overlooked aspects of design and architecture, presented in an engaging audio format.
Implementation Timeline
Listeners can engage immediately with episodes and series available on multiple platforms.
Pain Points
- 1Lack of awareness about the impact of design on everyday life.
- 2Need for engaging educational content about architecture and urban planning.
- 3Desire for insightful storytelling that connects historical and contemporary issues.
Key Features
- 1Podcast episodes covering a wide range of topics including architecture, infrastructure, and technology.
- 2Special series exploring specific themes such as climate change and homelessness.
- 3Episodes featuring discussions with notable guests and experts.
- 4Audio book club series that delve into significant texts.
- 5Multi-platform availability including SiriusXM, Apple Podcasts, and Pandora.
Target Customer Industries
Decision Makers
- 1Podcast Producer
- 2Content Creator
- 3Educator
Client Results
- 1Increased understanding of the impact of design on daily life.
- 2Enhanced awareness of historical and contemporary urban issues.
- 3Engagement with diverse perspectives on architecture and planning.
Competitive Advantages
- 1High-quality storytelling and production.
- 2Focus on the unseen aspects of design and architecture.
- 3Engagement with experts and notable personalities.
Key Benefits
Additional Product Information
Product Description
A podcast and series platform exploring the hidden aspects of design and architecture.
Target Market
Individuals interested in the intersection of design, architecture, and storytelling.
Unique Value Proposition
In-depth exploration of the unseen elements of the world through captivating audio storytelling.
Technical Requirements
Requires an updated browser for optimal website experience.
Pricing Model
Donations support the podcast; additional content available on platforms like SiriusXM.
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