Age of Empires Franchise

Business Profile

Core Value Proposition

Age of Empires Franchise provides real-time strategy games with remastered definitive editions, ongoing expansions, and cross-platform access through PC Game Pass, while fostering a community-driven development process via the Age Insider Program.

Target Customer

PC and Xbox gamers who enjoy real-time strategy, fans of historical RTS titles, and members of the Age Insider community who participate in early access and feedback

Key Differentiator

Long-running RTS franchise with upgraded Definitive Editions, multiple expansions, a dedicated Insider community for direct developer feedback, and partnerships (e.g., Louvre) highlighted in company news

Implementation Timeline

Not explicitly stated in the content; Insider perks imply immediate access after signup, with ongoing updates over time

Pain Points

1Need for updated graphics and modernized experiences for classic RTS titles
2Desire for new campaigns, civilizations, and game modes to expand playtime
3Want early access and direct influence on future releases through community feedback

Key Features

1Definitive Editions of major titles (e.g., Age II DE, Age DE) with 4K graphics and remastered audio
2New official expansions (e.g., Dawn of the Dukes, Dynasties of India, Lords of the West) and campaigns
3Empire Wars game mode introduced to Age II: DE
4CaptureAge tool for casting, watching, and analyzing gameplay
5PC Game Pass access and cross-platform availability

Target Customer Industries

Client Results

1Immediate access to exclusive updates and news for Insiders
2Early access to previews and beta opportunities
3Opportunity to influence future releases through developer feedback
4Access to private forums and direct channels with the development team

Competitive Advantages

1Heritage of a 20+ year RTS franchise with ongoing remasters and expansions
2Official Definitive Editions with updated graphics and audio
3Extensive content library including multiple expansions and new game modes
4Cross-platform access via PC Game Pass and Windows Store ecosystem
5Engaged community program (Age Insider) with direct developer interaction

Key Benefits

1Remastered graphics and sound for classic Age of Empires titles

2New campaigns and civilizations via official expansions

3Empire Wars and CaptureAge gameplay enhancements

4Exclusive insider updates, beta opportunities, and developer feedback channels

5Cross-platform access through PC Game Pass

Additional Product Information

Product Description

A real-time strategy game franchise from World’s Edge Studio featuring classic RTS titles, Definitive Editions, new campaigns and expansions, with cross-platform access and a community-driven development process.

Target Market

PC and Xbox gamers seeking historical RTS experiences, players interested in new campaigns and expansions, and members of the Age Insider community for early access and feedback opportunities

Unique Value Proposition

A long-running RTS franchise offering remastered editions, expansive new content, cross-platform access, and a vibrant insider community that collaborates with developers to shape future releases.

Technical Requirements

AoE: Definitive Edition minimum: Windows 10 64-bit, 1.8 GHz dual-core or equivalent, 4 GB RAM, Intel HD 4000 or better, DirectX 11, ~17–20 GB storage. AoE II: Definitive Edition minimum: Windows 10 64-bit; 64-bit OS; Intel Core 2 Duo or AMD Athlon 64×2 5600+; 4 GB RAM; NVIDIA GeForce GT 420 / ATI Radeon HD 6850 / Intel HD Graphics 3000 or better (2 GB VRAM); DirectX 11; 30 GB storage. Recommended: Windows 10 64-bit; 2.4 GHz i5+; 8 GB RAM; NVIDIA GTX 650 / AMD HD 5850 or better.

Pricing Model

Pricing information not provided in the content; mentions Buy Now options and PC Game Pass availability

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