AJMC (The American Journal of Managed Care)
Business Profile
Core Value Proposition
AJMC provides managed care news, research, and expert insights across multimedia platforms.
Target Customer
{"Payers and health plan administrators","Clinicians and researchers in managed care","Policy makers and healthcare executives","Pharmacists and pharmacy professionals","Academics and students in health services research"}
Key Differentiator
A multi-channel publisher focused on managed care offering News, Journals, Conferences, CE credits, video and podcasts, plus topic hubs like Center on Health Equity & Access and Digital Health.
Implementation Timeline
Content is updated continuously with new articles, videos, and CE opportunities; value realized immediately upon access and persists with ongoing updates.
Pain Points
- 1Need for up-to-date information on managed care news and research
- 2Access to guidelines, evidence, and payer perspectives in one source
- 3Opportunities for continuing education (CE) and professional development
Key Features
- 1News coverage across topics in managed care
- 2Journals and supplementary publications
- 3Video, podcasts, and webinars with CE credits
- 4Conference coverage and professional events
- 5Specialized resources such as Formulary Central and Center on Health Equity & Access
Target Customer Industries
Client Results
- 1Users stay informed about managed care developments, guidelines, and policy changes
- 2Professionals earn CE credits and keep up-to-date in their field
- 3Organizations can base decisions on current research and expert insights
Competitive Advantages
- 1Niche focus on managed care, with cross-disciplinary coverage (health policy, economics, oncology, equity)
- 2Multiple content formats (news, journals, video, podcasts, CE) in one platform
- 3Access to continuing education and accredited credits
- 4Dedicated resources on health equity and access
Key Benefits
Additional Product Information
Product Description
A publication and media platform delivering managed care news, research, guidelines, and expert insights across print, digital, video, and live events.
Target Market
Healthcare payers, providers, researchers, policy makers, and health system executives involved in managed care
Unique Value Proposition
A specialized, multi-format hub for managed care that combines timely news, evidence-based guidelines, scholarly journals, payer-focused insights, education credits, and equity-focused initiatives in one platform.
Technical Requirements
Online access via ajmc.com; CE offerings and webinars require registration/subscription (as inferred from content).
Pricing Model
Not disclosed in the provided content
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