AliExpress
Business Profile
Core Value Proposition
[AliExpress] provides online shopping access to over 111 million offers across electronics, fashion, home and garden, sports and leisure, motor and safety, and more at affordable prices.
Target Customer
Global consumers and shoppers seeking affordable goods across multiple product categories.
Key Differentiator
Huge catalog of over 111 million offers across numerous categories on a single online marketplace.
Implementation Timeline
Not specified in the provided content
Pain Points
- 1Not explicitly stated in the provided content
Key Features
- 1Online marketplace with multiple categories (electronics, fashion, home and garden, sports and leisure, motor and safety, etc.)
- 2Over 111 million offers
- 3Multi-language/multi-region site access
- 4Seller tools including affiliate program and dropshipping center
- 5Buyer protection and help resources (e.g., Help Center, returns, disputes)
Target Customer Industries
Competitive Advantages
- 1Extremely large product catalog
- 2Low prices / affordable offers
- 3Broad category coverage in a single platform
- 4Support for sellers (affiliate program, dropshipping center) and payment partnerships
- 5Buyer protection and customer help resources
Key Benefits
Additional Product Information
Product Description
AliExpress is an online shopping marketplace offering electronics, fashion, home and garden, sports and leisure, motor and safety products, with a catalog of over 111 million offers.
Target Market
Global online shoppers looking for affordable items across many categories
Unique Value Proposition
A one-stop online marketplace with a massive catalog, low prices, and integrated seller tools (affiliates, dropshipping) plus buyer protections.
Technical Requirements
Not specified in the provided content
Pricing Model
Not specified in the provided content
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