Alzheimer's Society
Business Profile
Core Value Proposition
Alzheimer's Society provides vital support to people affected by dementia, funds groundbreaking research, and campaigns to improve experiences, with the aim of beating dementia.
Target Customer
{"People living with dementia and their carers in the UK","Healthcare and social care professionals","Researchers and academic partners","Donors, volunteers, and corporate partners"}
Key Differentiator
UK’s leading dementia charity offering integrated support, research funding, and public campaigning under one organization.
Implementation Timeline
Immediate access to support lines and resources; ongoing impact from funded research over time
Pain Points
- 1Limited accessible dementia information and practical support for people affected by dementia and their carers
- 2Need for funding and progress in dementia research
- 3Need for advocacy to improve care, services, and policy related to dementia
Key Features
- 1Dementia Support Line with defined opening hours
- 2Dementia support services and tools to find local support
- 3Publications and factsheets for education and guidance
- 4Funding and participation in dementia research
- 5Training, conferences, and events for dementia professionals and organizations
- 6Campaigning and corporate partnership opportunities
Target Customer Industries
Client Results
- 1Immediate access to support and information for people affected by dementia
- 2Funding advances in dementia research
- 3Campaigns and advocacy aimed at policy change and improved experiences for those affected by dementia
Competitive Advantages
- 1Integrated model combining direct support, research funding, and campaigning
- 2Dedicated dementia support line and broad informational resources
- 3Active involvement in research and real-world storytelling through case studies
Key Benefits
Case Studies & Success Stories
Coral’s young-onset Alzheimer’s journey
Coral, diagnosed with young-onset Alzheimer's disease, continues to live a purposeful life with support from Alzheimer's Society.
Faster MRI scans offer new hope for dementia diagnosis
A study funded in part by Alzheimer’s Society shows diagnostic MRI scan time for dementia can be reduced by a third.
Additional Product Information
Product Description
The UK's leading dementia charity providing direct support, funding dementia research, and campaigning to improve the experiences of people affected by dementia.
Target Market
People affected by dementia in the UK, their families and carers, dementia healthcare professionals, researchers, donors, and corporate partners.
Unique Value Proposition
A single charity that offers direct support, funds cutting-edge research, and campaigns for policy change to beat dementia.
Technical Requirements
n/a
Pricing Model
Donations (one-time and monthly), gifts in wills, charitable campaigns, fundraising events, and corporate partnerships
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