American Banker

Business Profile

Core Value Proposition

American Banker provides award-winning analysis and in-depth reporting on the banking and finance industries in the U.S.

Target Customer

Banking and financial services professionals, executives, and decision-makers seeking industry news, analysis, and insights

Key Differentiator

Combination of authoritative journalism with exclusive research and industry-specific reporting tailored to banks and financial services

Implementation Timeline

Immediate access upon subscription; ongoing real-time updates as content is published

Pain Points

1Keeping up with regulatory, policy, and technology changes impacting banking
2Gaining in-depth context and data-driven insights for strategic decision-making
3Identifying industry trends, M&A activity, and competitive dynamics in the U.S. banking sector

Key Features

1News coverage across Banking, Commercial, Consumer, Industry & People, Policy & Regulation, and Payments
2In-depth analysis, industry data, and research content
3Special reports and features such as 'Most Powerful Women in Banking' and ranking/topically segmented articles
4Exclusive reports and partner insights from industry vendors
5Subscription access to articles, newsletters, events, webinars, and The Magazine

Target Customer Industries

Decision Makers

1CEO
2CFO
3General Counsel

Client Results

1Immediate access to news and analysis to inform decision-making
2Exposure to exclusive research and industry insights
3Recognition and authoritative coverage in the banking sector

Competitive Advantages

1Industry-focused journalism with depth and authority in banking
2Extensive breadth of content including news, analysis, data, research, and events
3Reputable brand with long-standing presence in the banking press

Key Benefits

1Stay informed on regulatory, policy, and technology changes impacting banks

2Access exclusive research and industry data

3Gain practical insights for leadership and strategy in banking

Additional Product Information

Product Description

A news and analysis platform covering the U.S. banking and finance industries, offering articles, data, research, newsletters, events, and magazine content.

Target Market

Banks, financial institutions, and professionals seeking banking industry news and insights

Unique Value Proposition

Award-winning journalism combined with in-depth, industry-focused analysis on banking and finance in the United States

Technical Requirements

Not specified in the provided content; mentions online access and an app, but no detailed technical requirements

Pricing Model

Pricing not disclosed in the provided content; subscription-based with Enterprise Subscriptions mentioned

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