American Journal of Public Health (AJPH)

Business Profile

Core Value Proposition

American Journal of Public Health (AJPH) provides original research, methods, and program evaluation in the field of public health and aims to advance public health research, policy, practice, and education.

Target Customer

Researchers, educators, public health professionals, policymakers, librarians, and students who access peer‑reviewed public health content.

Key Differentiator

AJPH is published by the American Public Health Association (APHA) and combines peer‑reviewed public health research with a broader APHA ecosystem, including multimedia formats (video abstracts, podcasts), supplements, and access to current and past issues.

Implementation Timeline

Value is immediate upon subscription/login with access to current and past issues; ongoing updates through e-Alerts and new content in each issue cycle.

Pain Points

1Need for timely, credible, peer‑reviewed public health research to inform policy and practice.
2Desire for easy access to current and past issues, including supplements and diverse content.
3Demand for additional formats (video abstracts, podcasts) to facilitate understanding, teaching, and dissemination.

Key Features

1Current Issue, Past Issues, and Supplement Collections
2Video Abstracts and Podcasts
3Abstract, Full Text, PDF, PDF Plus, and ePub formats
4Call for Papers, Submissions, and Author Information
5e-Alerts and Subscriptions linked to APHA member and institutional access
6Platform: Powered by Atypon Literatum

Target Customer Industries

Decision Makers

1Librarian / Library Subscriptions Manager
2Dean or Professor of Public Health
3Editor or Editorial Board Member
4Director of Public Health Research / Policy
5Academic Research Administrator

Client Results

1Access to peer‑reviewed public health research to inform policy, practice, and education
2Updated knowledge for curricula, teaching, and professional practice
3Dissemination of research through supplements, video abstracts, and podcasts

Competitive Advantages

1Strong APHA brand and authority in public health publishing
2Multimedia formats (video abstracts, podcasts) enhance understanding and dissemination
3Comprehensive content ecosystem (issues, supplements, calls for papers, author resources)
4Accessible formats (PDF, PDF Plus, ePub) for diverse user needs

Key Benefits

1Access to original public health research and methods

2Current and past issues plus supplemental content

3Multimedia content (video abstracts, podcasts) to broaden understanding

4Author resources and submission workflows for researchers

Additional Product Information

Product Description

The AJPH is dedicated to the publication of original work in research, research methods, and program evaluation in public health, with a mission to advance public health research, policy, practice, and education.

Target Market

Researchers, educators, public health professionals, policymakers, libraries, and universities seeking high‑quality public health research and related content.

Unique Value Proposition

AJPH provides a peer‑reviewed, APHA‑backed public health journal ecosystem that combines rigorous research with multimedia, supplements, and broad access to current and past issues for teaching, policy, and practice.

Technical Requirements

Login or institutional access required for subscriber content; formats include Abstract, Full Text, PDF, PDF Plus, and ePub; platform is hosted on Atypon Literatum; supports multimedia (video abstracts, audio podcasts).

Pricing Model

Not specified in the provided content

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