ASICS Online Store (ASICS.com) & OneASICS Membership
Business Profile
Core Value Proposition
ASICS Online Store (ASICS.com) and OneASICS Membership provides running shoes, activewear, and athletic gear with exclusive member benefits and promotions.
Target Customer
US-based consumers: runners, athletes, fitness enthusiasts who shop for running shoes and apparel; OneASICS members
Key Differentiator
Official ASICS brand store combined with OneASICS membership that offers member-exclusive promotions, early access to products, and rewards, plus a wide catalog of footwear and apparel.
Implementation Timeline
Immediate value upon joining OneASICS; benefits such as promotions and exclusives start at signup. Processing time for orders: 1-2 business days before shipping.
Pain Points
- 1Access to exclusive promotions and product drops without membership
- 2Shipping costs and return friction when purchasing online
- 3Finding an official source with a wide range of ASICS products (shoes, apparel, gear) and obtaining support
Key Features
- 1Official online store offering running shoes, apparel, and gear
- 2OneASICS membership with exclusive benefits and promotions
- 3Free standard shipping on orders $50+ for OneASICS members; returns are free
- 4Member exclusives, preorders, and limited edition drops
- 5ASICS app availability and store locator for shopping convenience
Target Customer Industries
Decision Makers
- 1Not specified in content
Client Results
- 1Inferred: increased customer loyalty and repeat purchases through OneASICS membership and exclusive promotions
- 2Inferred: improved shopping experience and convenience via official site, app, and member benefits
- 3Inferred: cost savings from free shipping on $50+ orders and free returns
Competitive Advantages
- 1Official ASICS brand store with authentic products
- 2OneASICS membership with exclusive promotions and early access to drops
- 3Free standard shipping on eligible orders ($50+ for members)
- 4Free returns
- 5 broad product catalog (shoes, apparel, gear) and ongoing new releases
Key Benefits
Additional Product Information
Product Description
Official U.S. site offering running shoes, activewear, and athletic gear, with OneASICS member benefits, exclusive promotions, and support information.
Target Market
US consumers seeking athletic footwear and apparel, particularly runners and fitness enthusiasts; OneASICS members
Unique Value Proposition
Official ASICS e-commerce platform combined with a free-to-join OneASICS membership delivering exclusive promotions, early access, and verified product availability directly from the brand.
Technical Requirements
{"JavaScript must be enabled for full site functionality (site notes JS off message)","Cookies policy and privacy considerations apply; ASICS app available for iOS and Android"}
Pricing Model
{"Product prices vary per item","OneASICS membership is free to join","Shipping rates: Standard Ground is $10 flat rate; OneASICS Members: free on orders $50+ or $5 under $50; Expedited $20 with $15 for members; Fastest $30 with $25 for members"}
Companies Solving Similar Problems
Based on matching: problems solved, target roles, key features, industries
Bhandari Law and Partners
Bhandari Law and Partners provides international-standard legal services in Nepal, offering corporate and commercial law, foreign direct investment (FDI) and company formation, construction and infrastructure law, contracts, public procurement, mergers and acquisitions, project financing, corporate compliance, banking/finance, intellectual property, employment, litigation, arbitration, and crossâborder dispute resolution for domestic and international clients.
Mezink
Mezink provides automated influencer marketing outreach and data-backed insights to scale campaigns.
SPDX (System Package Data Exchange)
SPDX provides an open standard for representing software components in SBOMs (Software Bill of Materials) and related data for risk management.
Insight Timer
Insight Timer provides free meditation resources for sleep, relaxation, and more.
Weaviate
Weaviate provides a feature-rich AI-native vector database that helps developers build AI-powered applications with reduced hallucination, data leakage, and vendor lock-in.
Get More Profiles Like This
Join 2,000+ professionals getting weekly sales intelligence updates from GoAgentic
Ready to Transform Your Sales Pipeline?
Join 700+ sales professionals automating outreach with AI.
Get Started
No credit card required