Association of American Universities (AAU)
Business Profile
Core Value Proposition
Association of American Universities (AAU) provides advocacy and policy leadership for America's leading research universities, promoting education, research, and innovation.
Target Customer
AAU member universities (presidents, provosts, research leaders) and higher education policymakers, researchers, and educators
Key Differentiator
A national coalition of 71 leading U.S. research universities that shapes policy and funding for higher education, science, and innovation, with a documented role in advocating for federal research funding and education policy.
Implementation Timeline
Not specified
Pain Points
- 1Uncertainty and potential disruption of federally funded research due to government funding gaps or shutdowns
- 2Complexity of federal budgets, regulations, and policy affecting higher education, research administration, and innovation
- 3Costs and governance of research infrastructure, compliance, and merit-based funding decisions
Key Features
- 1Advocacy and policy leadership for higher education, science, and innovation
- 2Newsroom and press releases highlighting policy positions and updates (e.g., federal budget, research funding)
- 3AAU member university network and collective policy influence
- 4Leading Research Universities Report and related research/news highlights
- 5STEM Initiative, PhD Education Initiative, and other policy/education initiatives for member institutions
Target Customer Industries
Decision Makers
- 1AAU President
Client Results
- 1AAU member universities earn the majority of competitively awarded federal funding for research
- 2AAU member universities influence policy for higher education, science, and innovation, and promote best practices in education
Competitive Advantages
- 1National coalition of 71 leading U.S. research universities
- 2Direct influence on federal funding, research administration, and higher education policy
- 3Dedicated programs and initiatives (e.g., STEM Initiative, PhD Education Initiative) and public-facing research communications
Key Benefits
Additional Product Information
Product Description
An association of America’s leading research universities that advocates for higher education policy, promotes education, research, and innovation, and provides resources and initiatives for member institutions.
Target Market
AAU member universities, higher education policymakers, researchers, and educators
Unique Value Proposition
A national coalition of 71 top U.S. research universities that shapes policy and funding for higher education, science, and innovation, delivering policy influence, research leadership, and education initiatives.
Technical Requirements
Not specified
Pricing Model
Not specified
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