Atlassian Marketplace

Business Profile

Core Value Proposition

Atlassian Marketplace provides access to a broad ecosystem of third-party apps and integrations to extend Jira, Confluence, and other Atlassian products, including 8,000+ app listings, 1.2M+ installs, and 1,800+ partners with free 30-day trials.

Target Customer

IT teams, software development teams, project management and admin professionals who manage and extend Atlassian deployments (e.g., Jira, Confluence, Bitbucket).

Key Differentiator

Large, curated marketplace tightly integrated with Atlassian products, featuring categorized apps (Runs on Atlassian, Cloud Fortified, AI, Admin Tools, etc.), trusted by a broad partner network, and reinforced by signals like Bestsellers, Spotlight, and Rising Stars.

Implementation Timeline

Value can be tested quickly via 30-day free trials; actual realization depends on the specific app and deployment scope, typically within days to weeks after installation

Pain Points

1Need to extend Jira, Confluence and other Atlassian apps with specialized functionalities
2Require tools to manage users, security, settings, and configurations across Atlassian deployments
3Desire automation, analytics, and improved workflows to boost productivity

Key Features

1Discover and install 8,000+ Atlassian-compatible apps and integrations
2Apps run on Atlassian infrastructure with data stored in-platform; data residency compliant
3Cloud Fortified apps offering enhanced security, reliability, and support
4Categorization by use cases (Admin Tools, AI, Software Development, Data & Analytics, Project Management, etc.)
5Trialability with a free 30-day trial for all Marketplace apps

Target Customer Industries

1Private Equity

Decision Makers

1Jira Administrator
2Confluence Administrator
3IT Administrator

Client Results

1Increased productivity through AI-powered apps and automation
2Faster deployment and optimization of Jira/Confluence workflows
3Enhanced governance, security, and data insights through specialized admin and analytics tools

Competitive Advantages

1Massive ecosystem with 8,000+ app listings and 1.2M+ installs
2Extensive partner network (1,800+ partners) and curated app categories
3Data stored in-platform and hosted on Atlassian infrastructure with data residency considerations
4Cloud Fortified apps emphasize security, reliability, and support
5Visible trust signals (Bestsellers, Spotlight, Rising Stars) and frequent app updates

Key Benefits

1Extend and tailor Atlassian products with specialized apps

2Automate workflows and admin tasks to boost efficiency

3Improve visibility and analytics across Jira/Confluence data

4Access secure, reliable cloud-enabled solutions

5Experiment quickly via 30-day free trials

Additional Product Information

Product Description

Marketplace for Atlassian apps and integrations across Jira, Confluence, Bitbucket and other Atlassian products, with categories like Admin Tools, AI, Software Development, Data & Analytics, and Project Management.

Target Market

Organizations using Atlassian products seeking to extend functionality, improve automation, governance, and analytics, including IT admins and development teams.

Unique Value Proposition

Largest curated ecosystem of Atlassian-compatible apps with extensive listings, robust security and reliability signals, and easy trial access to accelerate value realization.

Technical Requirements

Apps run on Atlassian infrastructure; data stored in-platform; cloud apps supported; browser compatibility messages appear on pages; trials available for evaluation

Pricing Model

Free 30-day trial for all Marketplace apps

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