Austin Kleon Books & Speaking

Business Profile

Core Value Proposition

Austin Kleon Books & Speaking provides illustrated guides to creativity and engaging speaking engagements to inspire individuals and teams.

Target Customer

Creativity-seeking readers; corporate teams; conference organizers; event planners; educators and institutions seeking inspiration.

Key Differentiator

Combines art and writing with practical guidance; uses hand-drawn slides and a distinctive, accessible approach; blends books, audio, and live speaking formats; author is a New York Times bestselling author with a distinctive voice.

Implementation Timeline

Immediate value from speaking engagements; long-term value from books and ongoing readership; digital formats available for rapid delivery

Pain Points

1Need practical strategies to boost creativity in daily work and life
2Desire for accessible, hands-on creative practices
3Looking for engaging, inspirational talks and workshops for teams and events

Key Features

1Books: Steal Like An Artist; Show Your Work!; Keep Going; The Steal Like An Artist Audio Trilogy; The Steal Like An Artist Journal; Newspaper Blackout
2Speaking engagements: talks, workshops, moderated Q&A
3Virtual and in-person formats; customizable talks; audience engagement

Target Customer Industries

Decision Makers

1Event Organizer
2Learning & Development Manager
3Marketing Manager
4Human Resources Manager
5Conference Producer

Client Results

1Inspiration and practical guidance to boost creativity
2Improved creative engagement and knowledge sharing within organizations (through talks/workshops)
3Accessible, memorable takeaways from books and talks

Competitive Advantages

1Unique combination of author’s artwork and writing
2Hands-on, practical, non-academic approach to creativity
3Ability to customize talks and offer workshops; virtual or in-person
4Notable clients and media recognition

Key Benefits

1Inspires creativity and provides actionable practices

2Flexible formats (talks, workshops, Q&A) and delivery modes (in-person, virtual)

3Proven track record with major brands and media recognition

Case Studies & Success Stories

Corporate speaking engagements with major brands

Case #1

Delivered talks/workshops in formats including talks, workshops, and moderated Q&A for organizations such as Pixar, Google, Netflix, SXSW, Dropbox, Adobe, and The Economist; formats customizable and available virtually or in-person.

Additional Product Information

Product Description

A suite of illustrated creativity books by New York Times bestselling author Austin Kleon, plus speaking engagements (talks, workshops, Q&A) delivered around the world in in-person or virtual formats.

Target Market

Individuals seeking creativity guidance and organizations seeking inspirational and practical creativity programs; conference and event organizers; corporate teams

Unique Value Proposition

A distinctive blend of art and writing with practical, accessible creativity guidance, delivered through books, audio, and hands-on speaking formats by a recognized bestselling author.

Technical Requirements

Not specified

Pricing Model

Not disclosed

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