Barcelona.cat
Business Profile
Core Value Proposition
Barcelona.cat provides practical information for living in the city of Barcelona, including news, activities, services, work, transport, business, leisure, maps, innovation and more, with planning tools, useful numbers, guides, and access to city programs and events.
Target Customer
Residents of Barcelona; job seekers and entrepreneurs; visitors and people seeking city services; families and students.
Key Differentiator
Official multi-language city portal offering centralized access to city services (Plan BCN, Guia BCN, planificador de rutes), integrated tools (telèfons dâutilitat), and culture/events coverage in multiple languages.
Implementation Timeline
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Pain Points
- 1Difficulty finding comprehensive, up-to-date city information in one place.
- 2Fragmented access to city services, permits, and programs.
- 3Need for employment, training, and entrepreneurial resources from a trusted municipal source.
Key Features
- 1Multi-language support (CatalĂ , Castellano, English, and more).
- 2Plan BCN and Planificador de rutes for routing, traffic, public transport, biking, and walking.
- 3Guia BCN and PlĂ nol BCN for maps, neighborhoods, and services.
- 4Telèfons dâutilitat (useful phone numbers) and access to services and alerts.
- 5Content on culture and city life (Mercè festival, Montjuïc, Viu Montjuïc, etc.).
- 6Links to employment resources (Treball i empresa) and Barcelona Activa.
- 7Reference to the mobile app Barcelona a la butxaca.
Target Customer Industries
Competitive Advantages
- 1Official municipal source of information and services.
- 2Multilingual content across languages to serve residents and visitors.
- 3Centralized access to planning tools, maps, and utility information.
- 4Coverage of culture, festivals, and urban life in a single portal.
- 5Connections to employment, entrepreneurship, and training resources.
Key Benefits
Additional Product Information
Product Description
Official municipal portal of Barcelona City Council that provides practical information for living in the city, including news, services, work, transport, business, leisure, maps, and innovation, with multilingual support and integrated planning tools.
Target Market
Barcelona residents, workers, students, entrepreneurs, and visitors seeking municipal information and services.
Unique Value Proposition
Official, multilingual, centralized access to Barcelonaâs city information and services with planning tools, employment resources, and cultural events.
Technical Requirements
Web portal; multi-language content; mentions of a mobile app (Barcelona a la butxaca) implied but not explicitly detailed.
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