Baylor University
Business Profile
Core Value Proposition
Baylor University provides undergraduate and graduate education at a private Christian university with nationally ranked research activity and a broad range of programs across 12 academic divisions.
Target Customer
Prospective undergraduate and graduate students, current students, faculty and researchers, alumni, and donors seeking Christian-based higher education, research opportunities, and campus life.
Key Differentiator
Oldest continually operating university in Texas; private Christian university with Nationally Ranked Research 1 status and a long-standing heritage (chartered in 1845).
Implementation Timeline
Not specified in the provided content; implementation/value realization timelines for a university are not stated.
Pain Points
Key Features
- 112 nationally recognized academic divisions with a wide range of majors and programs
- 2Graduate, professional, and law/seminal programs (e.g., Graduate School, Hankamer School of Business, Law School, George W. Truett Theological Seminary, Louise Herrington School of Nursing, School of Education, School of Engineering and Computer Science, School of Music, etc.)
- 3Research-focused environment with recognition such as National Research Administrator Day and coverage in university news
- 4Campus safety infrastructure (Baylor Alert System) and student life tools (One Stop Student Services, Transcripts, etc.)
- 5Online tools and admissions resources (Virtual Tour, Admissions portals, goBAYLOR, etc.) and global engagement initiatives
Target Customer Industries
Decision Makers
- 1President
- 2Provost
Client Results
- 1Baylor Graduation Rates reported as hitting new highs in latest enrollment data
- 2Baylor ranking improvements (e.g., First-Year Experiences, Learning Communities) noted by U.S. News
- 3Recognition as Great Colleges to Work For in all 10 categories
Competitive Advantages
- 1Longstanding private Christian university with a chartered history dating to 1845
- 2Nationally ranked Research 1 institution indicating high research activity
- 3Diverse, broad program offerings across 12 academic divisions
- 4Strong emphasis on teaching, scholarship, and Christian perspectives
- 5Visible commitments to student safety and campus life through systems and resources
Key Benefits
Additional Product Information
Product Description
A private Christian university in Waco, Texas, offering undergraduate and graduate programs across 12 academic divisions, with a nationally ranked Research 1 status and a broad emphasis on research, teaching, and Christian-values education.
Target Market
Prospective students (undergraduate and graduate), current students, researchers, faculty, alumni, and donors seeking a Christian-based higher education with strong research opportunities.
Unique Value Proposition
Private Christian university with a long-standing heritage in Texas, paired with top-tier research status and a comprehensive array of programs across disciplines.
Technical Requirements
Not specified in the provided content
Pricing Model
Not specified in the provided content
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