BeReal

Business Profile

BeReal provides a platform for authentic daily sharing by notifying users to capture spontaneous moments with the people they care most about.

Consumers seeking meaningful connections and authentic, spontaneous real-life moments with friends.

Daily notification prompting users to share a genuine glimpse into their real life, emphasizing authenticity and spontaneity over curated content.

Immediate upon downloading and setting up the app

1Desire for more authentic, less curated sharing than typical social apps.
2Need to capture and share real-life moments with close friends in a timely manner.
3Difficulty maintaining daily, meaningful connection with friends.

1Authentic real-life sharing

2Regular, spontaneous moments with close friends

3Strengthened personal connections

BeReal is a mobile app that prompts users daily to share a genuine glimpse into their real life with the people they care about.

General consumer social audience seeking authentic, everyday moments with friends

A social app that prioritizes authentic, spontaneous moments and daily real-life updates over curated feeds

Mobile app with daily push notifications; Android (Google Play) available

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