Big Ten Academic Alliance (BTAA)
Business Profile
Core Value Proposition
Big Ten Academic Alliance provides collaborative resources and programs that connect member universities to share courses, libraries, research infrastructure, and leadership development.
Target Customer
Students, faculty, and administrators at BTAA member universities (including Provosts, Deans, and IT leaders).
Key Differentiator
Distinct cross-institution offerings such as CourseShare for access to instruction across member universities, a groundbreaking unlimited Open Access publishing agreement with Springer Nature, and the Big Ten Open Books open-access collections, plus centralized licensing and secure collaboration infrastructure.
Implementation Timeline
Not specified in the provided content.
Pain Points
- 1Limited access to less commonly taught language courses across member universities (LCTL access).
- 2Fragmented access to scholarly resources and high costs/administrative burden of publishing and licensing.
- 3Challenges coordinating secure cross-institution collaboration and managing library licensing/purchasing across multiple universities.
Key Features
- 1CourseShare program enabling access to less commonly taught languages across BTAA member institutions.
- 2Reciprocal library borrowing across Big Ten member universities.
- 3Library consortial licensing and procurement, including centralized administration.
- 4Identity and Access Management and OmniPoP technology offerings for secure collaboration and cybersecurity.
- 5Leadership development programs (Leadership Institute, Academic Leadership Program, Deans Leadership Program, Department Executive Officers Program, Humanities Faculty Leadership Fellowship, IT Leaders Program).
- 6Open access publishing framework with Springer Nature offering unlimited OA publishing in hybrid journals (no APCs) and centralized payments.
- 7Big Ten Open Books open-access collections (including Indigenous North Americans collection).
- 8Student-focused programs: SROP, Traveling Scholar, Smithsonian Fellowships, UMETRICS, Love Data Week, and related opportunities.
Target Customer Industries
Decision Makers
- 1Provost
- 2Dean
- 3IT Leader
Client Results
- 1Expanded open-access publishing with no article processing charges within participating BTAA institutions and immediate, rights-retained access.
- 2Read access to over 2,200 Springer hybrid journals across participating campuses.
- 3Operational efficiency gains from centralized payments and streamlined workflows.
- 4Enhanced global engagement and visibility of BTAA research and scholarship, evidenced by recognitions like Simon Awards.
Competitive Advantages
- 1No APCs for OA publishing under the Springer Nature agreement, with centralized administration
- 2Centralized payments and streamlined workflows reducing administrative overhead
- 3Cross-institution resource sharing (CourseShare, Reciprocal Borrowing) and library consortia
- 4Open-access, openly available collections (Big Ten Open Books) expanding scholarly access
Key Benefits
Case Studies & Success Stories
CourseShare at 20: How the Big Ten Is Transforming Language Education
Describes CourseShare as a mechanism enabling cross-campus access to instruction for less commonly taught languages across BTAA member universities for two decades.
Big Ten Open Books Indigenous North Americans collection
Announcement of the second 100-title open-access collection focused on Indigenous North Americans, developed with eight Big Ten-affiliated university presses and available for reading and reuse at no cost.
Additional Product Information
Product Description
A collaborative network of Big Ten member universities offering shared programs, resources, and services—ranging from language course access and library licensing to leadership development and open-access publishing initiatives.
Target Market
BTAA member universities and their students, faculty, and administrators seeking cross-institution collaboration and shared resources.
Unique Value Proposition
BTAA uniquely combines cross-institution instructional access (CourseShare), expansive open-access publishing arrangements (Springer Nature), and open-access scholarly collections (Big Ten Open Books) with centralized licensing and IT-enabled secure collaboration.
Technical Requirements
Not explicitly detailed; references to IT infrastructure components like Identity and Access Management (OmniPoP) and cybersecurity programs imply need for secure, interoperable IT systems.
Pricing Model
Not a traditional price model; OA publishing is provided without APCs under a centralized agreement, with centralized licensing/payments mentioned.
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