Binary Kitchen

Business Profile

Core Value Proposition

Binary Kitchen provides web development services to spice up your web.

Target Customer

Businesses or individuals seeking full-stack web development services.

Key Differentiator

Senior full-stack engineer with 24+ years of frontend and backend experience, specializing in Java/TypeScript, CSS, and functional programming (Clojure, Python), with emphasis on TDD and building diverse, collaborative teams.

Implementation Timeline

Not specified in content

Pain Points

1Need high-quality, well-tested web software delivered on time.
2Desire full-stack capabilities across frontend and backend.
3Seeking modern tech stacks and scalable cloud-based SaaS solutions.

Key Features

1Full-stack development across frontend and backend
2Proficiency in React and Redux
3Java/TypeScript and CSS focus
4Functional programming experience (Clojure, Python)
5Test-driven development (TDD) with emphasis on unit testing
6Cloud/SaaS readiness for deployments

Target Customer Industries

1Technology

Competitive Advantages

1Extensive 24+ years of frontend and backend experience
2Strong emphasis on TDD and unit testing
3Expertise with modern stacks (React, Redux, TypeScript, Java)
4Background in functional programming (Clojure, Python) and cloud-based SaaS
5Team-building and cross-cultural collaboration

Key Benefits

1High-quality software delivered on time

2Strong testing culture (TDD)

3Full-stack capability across frontend and backend

4Expertise in React/Redux, Java/TypeScript, CSS

5Cloud/SaaS deployment readiness

Additional Product Information

Product Description

Portfolio and freelance web development services led by Michael Heuberger, a senior full-stack engineer based in Auckland.

Target Market

Businesses and individuals seeking senior-level web development and full-stack engineering services.

Unique Value Proposition

A senior full-stack engineer offering 24+ years of experience across frontend and backend, with a focus on robust, well-tested software, modern tech stacks, and cloud-based SaaS deliverables.

Technical Requirements

Proficiency: Java, TypeScript, CSS; frameworks: React, Redux; languages: Clojure, Python; testing: TDD; cloud/SaaS readiness

Pricing Model

Not specified

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