Bitrefill

Business Profile

Core Value Proposition

Bitrefill provides a crypto-enabled ecommerce platform that lets users buy gift cards, eSIMs, and mobile airtime with Bitcoin and other cryptocurrencies, with instant digital delivery and cashback.

Target Customer

Crypto enthusiasts and online shoppers worldwide who want to spend crypto on everyday purchases, including gift cards, mobile top-ups, and international eSIMs.

Key Differentiator

Wide catalog of brands and categories, crypto-first payments across 186+ countries, instant delivery via email, no account required, and a cashback program that rewards crypto spending.

Implementation Timeline

Gift cards and digital codes are delivered almost instantly after processing; delivery is via email and can be accessed immediately.

Pain Points

1Difficulty spending cryptocurrency on everyday online purchases.
2Delays or friction in obtaining digital gift cards or mobile recharges paid with crypto.
3Limited availability of crypto payment options and wallet integrations for common retail brands.

Key Features

1Gift Cards that can be purchased with crypto for thousands of brands
2eSIMs and Airtime top-ups paid with cryptocurrency
3Cashback program for crypto purchases
4Support for multiple cryptocurrencies and wallets/exchanges
5Instant (almost instant) digital delivery via email

Target Customer Industries

Client Results

1Instant digital delivery of gift cards and mobile top-ups after order
2Ability to spend crypto on thousands of brands and services
3Cashback rewards in crypto for purchases
4Global availability across 186+ countries

Competitive Advantages

1No account required to use many services on the site
2Extensive catalog of gift cards and brands across multiple categories
3Cashback rewards for purchases paid with crypto
4Supports a broad set of cryptocurrencies and popular wallets/exchanges
5Global reach with instant digital delivery

Key Benefits

1Spend crypto on thousands of gift cards and digital goods

2Instant delivery of digital codes via email

3Cashback rewards in cryptocurrency

4Global availability and broad wallet/exchanges support

5No mandatory account required for many purchases

Additional Product Information

Product Description

Bitrefill is a crypto ecommerce platform that enables users to purchase digital gift cards, eSIMs, and phone refills using Bitcoin and other cryptocurrencies, with cashback and instant delivery across a wide global footprint.

Target Market

Crypto holders and online shoppers seeking to spend cryptocurrencies on real-world goods and services worldwide, including gift cards, mobile top-ups, and eSIMs.

Unique Value Proposition

Live on Crypto: spend crypto across thousands of brands with instant delivery and crypto cashback, without mandatory account setup.

Technical Requirements

To pay, users select a gift card or product, choose cryptocurrency, and send the required amount to the provided address or scan the QR code with a compatible wallet. Supported wallets and exchanges include Binance Pay, MetaMask, Coinbase, Kraken, Strike, Chivo, Cash App, Ledger, Trezor, Trust Wallet, and more. Full site functionality may require JavaScript enabled in the browser.

Pricing Model

Gift cards priced per brand/denomination; cashback percentages vary by product (examples show up to 10% on some offers; the site also advertises up to 5% cashback with Bitrefill account).

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