Bits about Money
Business Profile
Core Value Proposition
Bits about Money provides practical insights into financial infrastructure for software engineers and startups.
Target Customer
Software engineers, startup founders, tech entrepreneurs, and readers interested in software business strategy and pricing.
Key Differentiator
Systems thinking applied to business combined with long-running, opinionated written work and public essays; track record of actionable advice (e.g., pricing, monetization) and real-world outcomes; cross-media presence (newsletter, podcast, public history projects) and industry influence (advisor to Stripe).
Implementation Timeline
Not explicitly stated; value is derived from consuming writings and applying guidance. Some actions (e.g., salary negotiation) may yield quicker wins; others (pricing strategy) may require longer-term effort.
Pain Points
- 1Pricing and monetization for software products
- 2Scaling software businesses and accelerating startups
- 3Understanding the economics and structure of the software/fintech ecosystem
Key Features
- 1Bits about Money newsletter (monthly-ish) on financial infrastructure
- 2Public essays and articles on software pricing, marketing, and business strategy
- 3Complex Systems podcast about how the world works
- 4Public projects and oral histories (e.g., VaccinateCA)
- 5Industry advisory role (Advisor to Stripe)
- 6Active angel investing
Target Customer Industries
Decision Makers
- 1Advisor to Stripe
- 2Angel Investor
Client Results
- 1Readers applying salary negotiation guidance reportedly negotiated raises totaling over $15M+
- 2Public writings influencing discussions on software pricing and monetization
Competitive Advantages
- 1Deep, long-form writing with extensive historical depth (over 4.7 million words since 2006)
- 2Practical, revenue-focused guidance on pricing and monetization
- 3Cross-media presence (newsletter, podcast, public essays) and credibility from Stripe association
- 4Evidence of reader-driven outcomes (e.g., salary increases)
Key Benefits
Case Studies & Success Stories
Salary Negotiation: Make More Money, Be More Valued
Essay whose readers reportedly negotiated raises totaling over $15M+ using the guidance.
Additional Product Information
Product Description
A monthly-ish newsletter about financial infrastructure.
Target Market
Software engineers, startup founders, and tech entrepreneurs seeking practical guidance on pricing, monetization, and software business growth.
Unique Value Proposition
Kalzumeus Software delivers systems-thinking-driven business guidance for software professionals, with a track record of tangible reader outcomes and cross-media thought leadership.
Technical Requirements
Not specified in content; access appears to be via website and newsletter without stated technical prerequisites.
Pricing Model
Not disclosed in content
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