Blibli
Business Profile
Core Value Proposition
Blibli provides a comprehensive online shopping experience in Indonesia with guaranteed original products, fast delivery, and 24/7 support.
Target Customer
Indonesian online shoppers seeking original products and reliable service; small businesses/UMKM selling on Blibli; travelers using Blibli’s Tiket.com integration for tickets and travel.
Key Differentiator
Key differentiators include 100% original products with official warranties, an on-time delivery guarantee with compensation up to IDR 100,000, nationwide free shipping (with conditions), 24/7 customer support, PayLater and 0% installment options up to 24 months, Instore & Click & Collect, integration with Tiket.com for travel, Blibli Rewards loyalty program, and support for UMKM/Produk Lokal. It also positions itself as an Apple Indonesia Authorized Reseller Official.
Implementation Timeline
Value can be realized immediately upon making a purchase; promotional offers and financing options may reduce upfront costs; delivery times vary by location but include same-day/next-day options where available.
Pain Points
- 1Concern about counterfeit or non-original products
- 2Delivery delays or uncertainty about arrival times
- 3Shipping costs and logistics across diverse Indonesian locations
Key Features
- 1100% Original products with official warranty
- 2Jaminan Tepat Waktu (on-time delivery guarantee) with compensation up to IDR 100,000
- 3Gratis Ongkir ke Seluruh Indonesia (free shipping nationwide) with minimum purchase conditions
- 4Layanan Pelanggan 24/7 (24/7 customer support) via live chat, email, and phone
- 5Program Cicilan 0% & PayLater (financing up to 24 months) with optional PayLater
Target Customer Industries
Decision Makers
- 1Head of E-commerce
- 2Chief Marketing Officer
- 3CTO
- 4Head of Digital/Digital Transformation
Client Results
- 1Access to original products with official warranties
- 2Delivery options including same-day/next-day timings and guaranteed punctuality
- 3Free nationwide shipping (subject to minimums)
- 4Flexible payment options (0% installments up to 24 months, PayLater)
- 5Loyalty rewards through Blibli Rewards
Competitive Advantages
- 1Explicit commitment to 100% original products with official warranties
- 2Delivery guarantees with compensation for delays
- 3Free shipping nationwide
- 4Flexible financing (0% installments and PayLater)
- 5Integrated ecosystem (Instore & Click & Collect, Tiket.com travel bookings, Blibli Rewards)
Key Benefits
Additional Product Information
Product Description
Blibli is an Indonesian online shopping platform offering thousands of products across categories, with guarantees of original products, fast delivery, 24/7 support, nationwide shipping, PayLater and 0% installment options, Instore & Click & Collect, and integration with Tiket.com for tickets and travel; it also highlights being an Apple Indonesia Authorized Reseller Official.
Target Market
Indonesian consumers for everyday shopping, UMKM and local brands seeking broader reach, and travelers needing tickets or travel-related services within Blibli’s ecosystem.
Unique Value Proposition
One-stop, reliable online marketplace delivering original products, fast delivery, flexible payment options, travel integrations, loyalty rewards, and nationwide accessibility, backed by 24/7 support and official warranties.
Technical Requirements
Requires a modern browser with JavaScript enabled.
Pricing Model
Discounts and promotions are listed; financing options include 0% installments and PayLater (up to 24 months); no explicit subscription pricing is stated.
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