Business Profile
boohoo provides trendy, affordable women's and men's fashion online with frequent new arrivals and a broad range of categories.
Online shoppers seeking affordable, trend-led fashion for women and men, including plus size, petite, tall, maternity, and beauty/lifestyle needs.
Visual search capability to find similar products from an image, combined with a very large, constantly refreshed catalog and extensive size inclusivity (plus, petite, tall, maternity) across both boohoo and boohooMAN.
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Online fashion retailer offering women's and men's clothing, footwear, accessories, beauty, lingerie, and lifestyle products with frequent new arrivals and a wide range of categories and sizes.
Online shoppers seeking affordable, trend-led fashion for women and men, including plus size, petite, tall, maternity, and beauty/lifestyle segments.
Affordable, trend-led fashion for both women and men with frequent new arrivals, inclusive sizing, and rich shopping features (image-based search, diverse categories, and promotions).
Not specified in the provided content
Prices vary by product; heavy emphasis on sales/promotions (e.g., 70%–90% off in some promotions) and frequent new-in items
Based on matching: problems solved, key features, industries
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