Brewer's Friend
Business Profile
Core Value Proposition
Brewer's Friend provides a cloud-based homebrewing software suite that helps users design beer recipes, run calculations for key brewing metrics, plan brew days, track inventory, store and reuse recipes, and access a large community library of 200,000+ beer recipes.
Target Customer
Homebrewers of all levels (beginners to advanced), hobbyists and enthusiasts seeking to improve brewing consistency and efficiency, and anyone looking for a central platform to design, document, and optimize beer recipes.
Key Differentiator
Integrated cloud-based toolset with an expansive recipe library (200k+), support for multiple brewing processes (Extract, Partial Mash, All Grain, BIAB, No Chill), automated step-by-step brew-day guidance, and unified inventory and notes across recipes.
Implementation Timeline
Value can be realized immediately after signup, with access to the recipe builder, calculators, brew-day sheets, and inventory tools; ongoing value as users build and refine recipes and workflows over time.
Pain Points
- 1Forgetting brewing steps or hops additions, and the need for guided, repeatable brew-day processes.
- 2Difficulty calculating and understanding ABV, IBU, SRM, and batch size adjustments across recipes.
- 3Challenge organizing, versioning, and reusing recipes, and tracking inventory and ingredients.
Key Features
- 1Complete beer recipe builder
- 2Brew Day Sheets and step-by-step brewing guidance
- 3Over 20 homebrewing calculators (ABV, IBU, SRM, etc.)
- 4Inventory management and ingredient tracking
- 5Store, clone, and version recipes; import/export; label generator; 200k+ recipes; mobile app
Target Customer Industries
Client Results
- 1Improved beer quality and consistency across batches
- 2Ability to design, refine, and clone recipes with clear measurements and notes
- 3Faster brew-day planning and more accurate brewing calculations
- 4Centralized recipe library and inventory data for easier management
Competitive Advantages
- 1Cloud-based, cloud-tracked data accessible anywhere
- 2All-in-one platform combining recipe design, calculations, brew-day planning, and inventory
- 3Large, community-driven library of 200k+ recipes
- 4Supports multiple brewing methods and batch size scaling
- 5Versioning and cloning of recipes to preserve iterations
Key Benefits
Case Studies & Success Stories
Testimonial: Cloud-based tracking helps brewers improve results
User praises the cloud-based computing/tracking site for guiding improvements across every brew aspect and enabling better brewing decisions.
Testimonial: Premium tools enable better beer
User states the site helps make better beer and expresses long-term commitment after upgrading to Premium.
Testimonial: Online templates and calculators outperform offline tools
User notes that online templates and calculators outperform locally-installed tools, highlighting the value of Brewer's Friend for recipe design and calculation.
Additional Product Information
Product Description
Brewer's Friend is a set of tools and homebrewing information to help you brew your very best, every time.
Target Market
Homebrewers and craft beer enthusiasts seeking a comprehensive, cloud-based platform for recipe design, calculations, brew-day planning, and inventory management.
Unique Value Proposition
The combination of a cloud-based recipe designer, extensive calculator toolbox, large recipe library (200k+), and integrated inventory/notes in one platform differentiates Brewer's Friend from standalone tools and scattered resources.
Technical Requirements
The Recipe Builder requires JavaScript to be enabled in the browser; the site recommends modern browsers (e.g., Chrome/Firefox) and notes a mobile app presence.
Pricing Model
Free trial available; Premium option to unlock all brewing tools; marketing mentions upgrading to Premium for an ad-free experience.
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