Bricks
Business Profile
Core Value Proposition
[Bricks] provides a visual site builder for WordPress that enables code-free, fast, and flexible full-site editing from header to footer.
Target Customer
WordPress developers, designers, agencies, and digital professionals building sites on self-hosted WordPress.
Key Differentiator
Community-driven development with a public roadmap and idea board; 118+ ready-to-use elements; built-in features aimed at reducing plugin dependency; visual full-site editing with drag-and-drop and responsive controls; front-end editing and client-friendly workflows.
Implementation Timeline
Value can be realized quickly via the Bricks Playground for trial; ongoing value through frontend editing, real-time design updates, and a one-click update path for new releases (e.g., Bricks 2.1).
Pain Points
- 1Need for lean, fast output code and high-performance sites
- 2Desire for visual, full-site editing across header to footer without heavy reliance on custom code
- 3Desire to reduce plugin sprawl and keep costs down while maintaining flexibility
Key Features
- 1Unrivaled visual full-site editing with drag-and-drop, nestable elements, and header-to-footer design
- 2Query Loop Builder to visually query data (with optional PHP queries) and support for load more, infinite scroll, and AJAX pagination
- 3Dynamic Data and integration with popular CF/DB plugins for dynamic content
- 4118+ ready-to-use elements and components
- 5Front-end administration and the ability to create/update content from the front end
- 6WooCommerce Builder to design entire shop visually
- 7Popup Builder to create targeted, conversion-focused popups
- 8Custom code support (HTML, CSS, JS, PHP) injected into site areas
- 9CSS Classes, variables, and a Variable Manager for scalable design systems
- 10Map integrations (Google Maps or Leaflet/OpenStreetMap) and wireframe/design sets
Target Customer Industries
Decision Makers
- 1Co-Founder & Technical SEO Specialist
- 2Online educator and course creator
- 3Developer & YouTuber
- 4WordPress Entrepreneur & Educator
- 5Certified Digital Consultant
- 6General Manager
- 7Founder
- 8Web Developer
- 9CEO
Client Results
- 1Faster, leaner code output and improved page load speed compared with other builders
- 2Ability to build entire sites visually with a single interface, reducing reliance on multiple plugins
- 3Enhanced flexibility for agencies and developers to deliver client projects quickly
- 4Clear developer-friendly capabilities and robust performance as cited by customers
Competitive Advantages
- 1Lean, fast output code that enhances site speed
- 2Strong visual full-site editing experience from header to footer
- 3Built-in features reduce need for external plugins and lower total cost
- 4Active, community-driven development with public roadmap and idea board
- 5Extensive set of 118+ elements and powerful data features (Query Loop, Dynamic Data)
Key Benefits
Case Studies & Success Stories
Lean code and faster pages, per developer
Jon Christoffersen, Technical Lead / Web Developer at Dataclay, says Bricks outputs lean code and pages load noticeably faster than alternative builders.
Agency-grade speed and flexibility
Kevin Geary, WordPress Entrepreneur & Educator, says Bricks is fast, intuitive, and incredibly flexible, enabling him to build for clients with dynamic data and query loops.
Clean code and fast-loading sites
Michael Pucher, Certified Digital Consultant, notes Bricks produces clean code and fast-loading sites, with strong developer flexibility.
Professional tooling and performance praised by developers
Niko Alho, Co-Founder & Technical SEO Specialist, and other developers highlight Bricks' performance, flexibility, and ease of use for professional web design.
Additional Product Information
Product Description
Bricks is a visual site builder for self-hosted WordPress, offering code-free design, drag-and-drop full-site editing, dynamic data capabilities, built-in performance features, and a suite of tools to build fast, scalable WordPress websites.
Target Market
WordPress developers, design agencies, marketing professionals, educators and course creators, and businesses seeking high-performance WordPress sites with a visual editing workflow.
Unique Value Proposition
A community-driven, feature-rich visual site builder for WordPress that combines 118+ elements, dynamic data, frontend editing, and built-in performance tools with an open roadmap and collaborative idea ecosystem.
Technical Requirements
Self-hosted WordPress environment with a Bricks license; Bricks supports advanced features including Gutenberg-compatible blocks (Components as Blocks) in Bricks 2.1 and integrations with data sources via Query Loop and API data.
Pricing Model
Trial via Bricks Playground; licensing for full use (pricing not specified in content); one-click updates available from WordPress dashboard for newer releases (e.g., Bricks 2.1).
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