Built to Blog
Business Profile
Core Value Proposition
[Built to Blog] provides guidance to start a blog and grow it into a profitable online business, including an online course, free blogging tools, and coaching.
Target Customer
Bloggers, freelancers and entrepreneurs who want to start a blog and monetize it (including those building a side business while working a day job).
Key Differentiator
No-hype, proven approach backed by personal results and a track record with thousands of students; offers 1:1 coaching, live trainings, and a free/tooling ecosystem (RightBlogger/50+ free tools) used by well-known brands and professionals.
Implementation Timeline
Elements can be engaged quickly: a 15-minute setup to get a blog online and a 6-step beginner's guide to start blogging and making money; hosting setup steps and planning are outlined in the guide.
Pain Points
- 1How to start a blog and choose a niche/domain
- 2How to get a blog online with reliable hosting and a platform (WordPress)
- 3How to grow traffic and monetize a blog over time
Key Features
- 1Built to Blog online course
- 250+ free AI/ blogging tools (free forever)
- 31:1 coaching and live training sessions
- 4Content marketing services for startups to Fortune 500 brands
- 5RightBlogger tool suite (collection of tools for blog research, creation, optimization and promotion)
Target Customer Industries
Decision Makers
- 1VP of Content
- 2CEO
Client Results
- 1Blog earns $450,000+ per year (the author's stated revenue).
- 2500,000 monthly readers.
- 3311,248+ subscribers.
Competitive Advantages
- 1Free forever tools (50+ tools) vs. paid alternatives
- 2No hacks or gimmicks; claims of proven, real-world results
- 3Direct access to coaching, courses and a client roster including large brands
- 4Affiliates and endorsements from notable figures in the industry
Key Benefits
Case Studies & Success Stories
Ryan’s Blogging Success (Personal Case)
Built a blog with 500,000 monthly readers, 311,248+ subscribers, and $450,000+ in revenue annually.
Brand/Startup Client Experience
Provides content marketing services for startups and Fortune 500 brands, including LinkedIn, Google, Intuit, Zendesk, SoFi, Gusto, VistaPrint, and Close.
Additional Product Information
Product Description
Online course and ecosystem to help people start a blog, grow traffic, and monetize it, with access to free blogging tools and coaching.
Target Market
Individuals (bloggers, freelancers, entrepreneurs) seeking to build a profitable blog or side business and monetize content.
Unique Value Proposition
Proven, no-hype blogging framework paired with hands-on coaching and a free toolset (RightBlogger/50+ tools) that demonstrates real audience and revenue growth.
Technical Requirements
A WordPress-based blog hosted with a hosting provider (Bluehost is recommended in the content); domain name, hosting plan, and basic setup are described; domain privacy is discussed in hosting options.
Pricing Model
Free access to many tools; hosting recommended via Bluehost with affiliate links; hosting costs described (around $5/month for hosting; initial start-up costs estimated at $34.50–$65.40 for the first year); hosting plans can be paid upfront for 1, 2, or 3 years; 30-day money-back guarantee for hosting is noted.
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