BuiltWith Technology Lookup
Business Profile
Core Value Proposition
BuiltWith Technology Lookup provides a web technology information profiler that helps users build lead lists and perform market analysis by identifying which websites use specific technologies.
Target Customer
Sales teams, Marketing professionals, Business development / lead generation teams, Market researchers
Key Differentiator
Extensive dataset (109,141+ technologies across 673 million websites) with technology adoption insights, eCommerce data, and exportable attributes enabling targeted prospecting and market analysis
Implementation Timeline
Not specified in the content
Pain Points
- 1Need to find websites using specific technologies for lead generation and targeting
- 2Require insight into technology adoption and market share across geographies and verticals
- 3Want to identify and prioritize high-potential prospects and customer segments
Key Features
- 1Lead Generation — build lists of websites from a large technology database with filter by location, traffic, vertical, etc.
- 2Market Analysis / Sales Intelligence — assess technology adoption and market share to inform outreach
- 3eCommerce Data — track over 2500 eCommerce technologies and 2 billion products across millions of sites with exportable attributes
- 4Technology Trends — view weekly changes in internet technology usage since 2000
- 5Global Data Coverage and Exportable Fields — extensive data attributes for downstream usage (CRM integrations, API access, etc.)
Client Results
- 1Identify key market segment opportunities for expansion
- 2Win new clients using technology-informed prospecting (example: clients spending ~$60,000)
- 3Find prospects that matter and gain a competitive edge through data-driven insights
Competitive Advantages
- 1Very large and diverse technology dataset for precise targeting
- 2Combination of Lead Generation, Market Analysis, and Sales Intelligence in one tool
- 3Exportable attributes and potential CRM integrations
- 4Public-facing mentions of real client successes and industry recognition
Key Benefits
Case Studies & Success Stories
Carted use case: tracking tech trends and researching new customer segments
Holly Cardew states Carted uses BuiltWith to monitor emerging technology trends and to research new customer segments and leads.
Winning clients with data-driven prospecting
Deepak Shukla notes BuiltWith helped win two clients who spent close to $60,000 with their business.
Finding quality prospects and gaining a competitive edge
Thomas Holm Jensen says BuiltWith provides the right data plus intelligence to find prospects that matter and offers a strong competitive edge.
Additional Product Information
Product Description
Web technology information profiler tool to discover what technologies websites are built with, enabling lead generation and market analysis across millions of sites.
Target Market
Organizations conducting lead generation, market research, and sales intelligence—marketing, sales, and business development teams seeking technology-based prospects and market insights.
Unique Value Proposition
Comprehensive, globally sourced technology usage data across millions of websites, enabling precise lead lists, market share analysis, and eCommerce insights with exportable attributes.
Technical Requirements
Not specified in the content; mentions API Access and Browser Extensions in the site navigation, but no explicit technical requirements are described.
Pricing Model
Not specified in the content; there is a Plans & Pricing section referenced but no details provided.
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