Centre Pompidou
Business Profile
Core Value Proposition
Centre Pompidou provides access to a premier collection of modern and contemporary art, along with a dynamic program of exhibitions, performances, cinema, debates and educational activities, now extended beyond Paris through the Constellation program across France and internationally.
Target Customer
Visitors to the museum, Members, Educators and teachers, Researchers and academics, Journalists, Patrons, Social mediators, Companies, and other cultural professionals; includes designated roles such as Teacher, Journalist, Patron, Social mediator, Researcher / Academic, and Voisin·e.
Key Differentiator
Iconic Beaubourg architecture combined with a broad, multidisciplinary program; Constellation off-site programming across France and internationally; ongoing access to the collection via loans and partnerships during Paris building renovation; future Centre Pompidou Francilien – fabrique de l’art in Massy.
Implementation Timeline
Constellation program launched April 2025; Paris building closes September 22, 2025; final Beaubourg event on October 24–25, 2025; Centre Pompidou Francilien – fabrique de l’art opens in Massy autumn 2026; renovation-driven changes planned through 2030 with a reinvigorated Centre Pompidou by 2030.
Pain Points
- 1The Paris Centre Pompidou building is closing for renovation in 2025, limiting on-site access.
- 2Maintaining visibility and accessibility of the collection during renovation by expanding programming off-site.
- 3Creating a dedicated, long-term facility for conservation, creation, and outreach to support extended operations during and after the Paris renovation (Centre Pompidou Francilien).
Key Features
- 1On-site and off-site programming including exhibitions, performances, cinema, discussions, youth/audience activities, and educational resources.
- 2Constellation program: international and cross-region exhibitions and events hosted at partner venues (e.g., Grand Palais, Metz, Lille, Monaco, Shanghai, etc.).
- 3Centre Pompidou Francilien – fabrique de l’art in Massy (opening in autumn 2026) to house reserves, support conservation/research, and host a multidisciplinary program.
- 4Public Information Library (Bpi) moves to Lumière Building in the 12th arrondissement; cinema and documentary activities relocated to mk2 Bibliothèque (refurbished as mk2 x Centre Pompidou).
- 5Pompidou+ digital content (magazine, videos, podcasts) and educational resources; extensive loan and exhibition network to broaden access.
Target Customer Industries
Decision Makers
- 1Teacher
- 2Journalist
- 3Patron
- 4Researcher / Academic
- 5Social mediator
Client Results
- 1Increased accessibility and visibility of the Centre Pompidou collection through a road-based Constellation program across France and internationally.
- 2Continued, diverse public programming (performances, cinema, discussions) during renovation.
- 3Establishment of the Centre Pompidou Francilien – fabrique de l’art in Massy to host reserves and serve as a hub for conservation, research, and outreach.
Competitive Advantages
- 1Strong international lending and collaboration network to keep the collection active beyond the Paris site.
- 2Diverse, multidisciplinary programming spanning exhibitions, performances, cinema, and education.
- 3Strategic expansion through off-site venues and a new regional/conservation hub (Massy) to support long-term operations.
- 4Continuity of access to cultural programming via partner venues and touring exhibitions during renovations.
Key Benefits
Case Studies & Success Stories
Pom Pom Pidou — Un récit renversant de l'art moderne
Off-site exhibition at Le Tripostal, Lille (April 2025 – November 2025) as part of the Constellation program.
Dimanche sans fin — Maurizio Cattelan et la collection du Centre Pompidou
Exhibition at Centre Pompidou-Metz (May 2025 – February 2027) as part of the Constellation program.
Niki de Saint Phalle, Jean Tinguely, Pontus Hulten
Exhibition at Grand Palais, Paris (June 26, 2025 – January 4, 2026).
Reinventing Landscape — Highlights of the Centre Pompidou collection
Exhibition at West Bund Museum, Shanghai (April 28 – October 18, 2026).
Additional Product Information
Product Description
A national cultural institution and museum delivering a major collection of modern and contemporary art, with exhibitions, performances, cinema, education resources, and an expansive international outreach through the Constellation program and the Centre Pompidou Francilien hub.
Target Market
General public and cultural audiences in France and internationally, including students, educators, researchers, and cultural professionals; partner institutions and venues involved in Constellation.
Unique Value Proposition
Centre Pompidou combines an iconic architectural landmark with a world-class modern/contemporary art collection and a broad, multidisciplinary program that extends beyond Paris through the Constellation network and a forthcoming regional hub for creation and conservation.
Technical Requirements
Not specified in the provided content.
Pricing Model
Not disclosed in the provided content.
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