Charity Miles App

Business Profile

Core Value Proposition

Charity Miles App provides a way to turn all the miles you walk, run, and bike into money for charity.

Target Customer

{"Individuals seeking to raise money for their favorite charity","Charities seeking to engage and retain supporters","Companies seeking to improve employee well-being and CSR engagement"}

Key Differentiator

A mobile activity-tracking platform that directly converts everyday movement into charitable donations, while enabling corporate sponsorships and structured employee engagement programs to align wellbeing and CSR with brand values.

Implementation Timeline

Not specified in the provided content

Pain Points

1Individuals need an easy method to raise funds for charities through daily activities
2Charities need to activate, engage, and retain grassroots and corporate supporters
3Companies seek simple, scalable ways to improve employee well-being and CSR engagement while enhancing company culture

Key Features

1Mobile app to track walking, running, cycling, and other movement and convert it into charitable donations
2Ability to earn sponsorships from friends, employers, and charity sponsors
3Employee Engagement programs (including step challenges) to weave wellbeing and CSR into company culture
4Showcasing member stories and spotlights to motivate participation
5Partnerships with corporate sponsors to activate brand purpose and engage members

Target Customer Industries

Client Results

1Increased employee engagement, well-being, and participation in CSR initiatives
2Engaged employees are more productive; a Gallup reference notes engaged organizations can be about 21% more profitable
3Charities and individuals can raise awareness and funds through everyday movement

Competitive Advantages

1Easy, fun way to weave wellbeing and CSR into a company's culture
2Turns everyday activity into measurable charitable impact without requiring a dedicated event
3Attractive to both individual donors and corporate partners through sponsorships and brand alignment
4Free app download with potential sponsorship-driven fundraising

Key Benefits

1Raises funds for charities through everyday activity

2Engages and retains grassroots and corporate supporters for charities

3Improves employee well-being and CSR participation

4Helps brands activate purpose and connect with members around shared values

Case Studies & Success Stories

Moody's Activates an Inclusive Culture to Support Veterans, Enhance Wellbeing, and Cultivate Corporate Social Responsibility

Case #1

A Moody's case study highlighted in Charity Miles’ member spotlights, illustrating how the platform supports veterans, enhances wellbeing, and advances CSR through an inclusive culture and engagement program.

Additional Product Information

Product Description

Charity Miles is an app that turns all the miles you walk, run and bike anyway into money for charity.

Target Market

Individuals, charities and companies seeking to raise funds, engage supporters, and improve employee well-being and CSR

Unique Value Proposition

Converts everyday movement into charitable donations while enabling brands to engage mission-driven communities and helping companies embed wellness and CSR into their culture.

Technical Requirements

Mobile app required; platform details not specified in the provided content

Pricing Model

App download is free; no additional pricing details provided

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