Charity Miles App
Business Profile
Core Value Proposition
Charity Miles App provides a way to turn all the miles you walk, run, and bike into money for charity.
Target Customer
{"Individuals seeking to raise money for their favorite charity","Charities seeking to engage and retain supporters","Companies seeking to improve employee well-being and CSR engagement"}
Key Differentiator
A mobile activity-tracking platform that directly converts everyday movement into charitable donations, while enabling corporate sponsorships and structured employee engagement programs to align wellbeing and CSR with brand values.
Implementation Timeline
Not specified in the provided content
Pain Points
- 1Individuals need an easy method to raise funds for charities through daily activities
- 2Charities need to activate, engage, and retain grassroots and corporate supporters
- 3Companies seek simple, scalable ways to improve employee well-being and CSR engagement while enhancing company culture
Key Features
- 1Mobile app to track walking, running, cycling, and other movement and convert it into charitable donations
- 2Ability to earn sponsorships from friends, employers, and charity sponsors
- 3Employee Engagement programs (including step challenges) to weave wellbeing and CSR into company culture
- 4Showcasing member stories and spotlights to motivate participation
- 5Partnerships with corporate sponsors to activate brand purpose and engage members
Target Customer Industries
Client Results
- 1Increased employee engagement, well-being, and participation in CSR initiatives
- 2Engaged employees are more productive; a Gallup reference notes engaged organizations can be about 21% more profitable
- 3Charities and individuals can raise awareness and funds through everyday movement
Competitive Advantages
- 1Easy, fun way to weave wellbeing and CSR into a company's culture
- 2Turns everyday activity into measurable charitable impact without requiring a dedicated event
- 3Attractive to both individual donors and corporate partners through sponsorships and brand alignment
- 4Free app download with potential sponsorship-driven fundraising
Key Benefits
Case Studies & Success Stories
Moody's Activates an Inclusive Culture to Support Veterans, Enhance Wellbeing, and Cultivate Corporate Social Responsibility
A Moody's case study highlighted in Charity Miles’ member spotlights, illustrating how the platform supports veterans, enhances wellbeing, and advances CSR through an inclusive culture and engagement program.
Additional Product Information
Product Description
Charity Miles is an app that turns all the miles you walk, run and bike anyway into money for charity.
Target Market
Individuals, charities and companies seeking to raise funds, engage supporters, and improve employee well-being and CSR
Unique Value Proposition
Converts everyday movement into charitable donations while enabling brands to engage mission-driven communities and helping companies embed wellness and CSR into their culture.
Technical Requirements
Mobile app required; platform details not specified in the provided content
Pricing Model
App download is free; no additional pricing details provided
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