Cineplex.com
Business Profile
Core Value Proposition
Cineplex.com provides a digital destination for movies, showtimes, tickets, and trailers.
Target Customer
Canadian moviegoers and event attendees seeking film listings, showtimes, and trailer content; schools and theatres seeking event screenings.
Key Differentiator
Offers a broad catalog including domestic and international cinema, event cinema (e.g., National Theatre Live, Metropolitan Opera), and a single platform for tickets and trailers.
Implementation Timeline
Immediate value for users; access to trailers, showtimes, and ticket purchasing during a visit
Pain Points
- 1Finding up-to-date showtimes and buying advance tickets
- 2Discovering trailers and new films
- 3Accessing diverse content (international/event cinema) in one place
Key Features
- 1Movie listings and showtimes
- 2Advance ticketing
- 3Trailers and film information
- 4International Cinema sections
- 5Event Cinema (theatre-related performances)
- 6E-Gift Cards
- 7App and online accessibility
Target Customer Industries
Decision Makers
- 1Estimated: Head of Marketing
- 2Estimated: Director of Digital/IT
- 3Estimated: Theatre Operations Manager
- 4Estimated: Chief Digital Officer
- 5Estimated: Procurement Manager
Client Results
- 1Increased access to film listings and tickets; streamlined ticket purchasing; exposure to event cinema and international programming
Competitive Advantages
- 1Comprehensive one-stop platform for cinema content and tickets
- 2Includes international and event cinema content
- 3Brand recognition as Canada's popular destination for movies and trailers
Key Benefits
Additional Product Information
Product Description
A digital interface providing movies, showtimes, tickets, and trailers for Cineplex's Canadian audience.
Target Market
Canadian moviegoers, students/schools for screenings, and event cinema audiences
Unique Value Proposition
Canada’s most popular destination for movies, showtimes, tickets, and trailers with international and event cinema options
Technical Requirements
Not specified in content
Pricing Model
Not disclosed in content
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