Citibank Online
Business Profile
Core Value Proposition
Citibank Online provides online access to Citi accounts for customers to manage banking services.
Target Customer
Citi customers seeking online access to their bank accounts and digital banking services.
Key Differentiator
Official Citi online banking portal with flows for registration, activation, and credential recovery within Citi's digital ecosystem.
Pain Points
- 1Difficulty accessing online banking due to lost or forgotten User ID or Password.
- 2Need to set up online access (registration) to use Citibank Online.
- 3Account activation and sign-on processes for online banking, including passwordless options.
Key Features
- 1Registration to set up online access for Citibank Online.
- 2Activation of online access.
- 3Forgot User ID or Password flows for credential recovery.
- 4Passwordless Sign On option.
Target Customer Industries
Key Benefits
Additional Product Information
Product Description
Online banking portal for Citi customers to access and manage bank accounts and related services.
Target Market
Citi customers seeking convenient online banking access and management of their accounts.
Unique Value Proposition
Official Citi online banking platform enabling streamlined account access and credential management within Citi's digital ecosystem.
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