CLASS101+

Business Profile

Core Value Proposition

[CLASS101+] provides online classes to learn new hobbies or skills.

Target Customer

Individual learners seeking online classes to acquire new hobbies or skills; creators/instructors who publish and monetize courses on the platform.

Key Differentiator

Exclusive classes (e.g., some classes provided by Soomgo and listed as exclusive to CLASS101+), a large catalog (5700+ classes), integrated Class Kit and Coaching Sessions, and a Creator Center for instructors to publish and manage courses.

Implementation Timeline

Some classes report project durations (e.g., oil pastel class projects take about 1 hour to complete each). More extensive courses list total durations (e.g., 13 hours 9 minutes for a specific class).

Pain Points

1Desire to learn new hobbies or skills but limited access to guided, structured online courses.
2Beginners struggle with unfamiliar art mediums or materials without guided instruction (e.g., oil pastels).
3Need for structured curricula and starter kits to begin projects.

Key Features

1Large catalog of 5700+ classes across digital drawing, illustration, crafts, and more.
2Class Kits and coaching sessions available for select classes.
3Structured Class Curriculum with defined projects and learning outcomes.
4Creator Center for instructors to publish, manage, and monetize courses.
5Multi-language support in some classes (e.g., English voice with Korean and Japanese subtitles).
6Some classes are exclusive to CLASS101+ (e.g., Soomgo-sourced oil pastel class).

Target Customer Industries

Decision Makers

1Creator / Instructor (Course Creator)
2Head of Learning & Development
3Director of Online Learning / EdTech Buyer
4CTO (as a potential buyer)

Client Results

1Learners improve drawing and illustration skills, including color theory, lighting, shading, and rendering (as described in the Gravitydusty class).
2Develop a personal art style and greater confidence in creating original illustrations.
3Successfully complete guided projects (e.g., oil pastel seasonal landscapes; wool felting cat heads).

Competitive Advantages

1Exclusive access to certain classes via partner platforms (Soomgo) on CLASS101+.
2Integrated Class Kits and optional Coaching Sessions to enhance hands-on learning.
3Structured curricula and a centralized Creator Center to support instructors.

Key Benefits

1Scale learning of new hobbies/skills online.

2Access curated classes with structured curricula and optional kits/coaching.

3Empower instructors to publish and monetize content via the platform.

Additional Product Information

Product Description

South Korea’s #1 online class platform offering 5700+ classes across digital drawing, illustration, crafts and more; enables learning new hobbies or skills online.

Target Market

Learners seeking online education for hobbies and skills; creators/instructors who want to publish and monetize classes on an online platform.

Unique Value Proposition

A large, creator-driven catalog of online classes with exclusive content, integrated kits, and coaching, all available on CLASS101+.

Technical Requirements

Some classes require external tools (e.g., Paint Tool SAI for the Gravitydusty class) and/or specific kits; kits are described with contents and shipping details. Some classes offer multilingual subtitles.

Pricing Model

Not disclosed in the provided content.

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