Cleveland Magazine
Business Profile
Core Value Proposition
Cleveland Magazine provides immersive profiles, thought-provoking reporting, engaging photography and design detailing Cleveland's people, food, arts, entertainment, shopping and news.
Target Customer
Cleveland-area residents and visitors seeking local news, dining, arts, events and lifestyle content; advertisers and businesses looking to reach Northeast Ohio audiences; readers interested in city culture and community coverage.
Key Differentiator
Hyperlocal, multi-channel coverage with established features like Best of Cleveland, an active daily/weekly newsletter ecosystem, and options for custom publications and advertising partnerships, all focused on Northeast Ohio.
Implementation Timeline
Campaign setup and distribution typically occurs on a weekly/monthly cadence across print and digital channels; value and reach can be realized as soon as advertising runs in print/digital and newsletters, with ongoing impact over time.
Pain Points
- 1Need for reliable, locally focused news, culture and lifestyle coverage in Northeast Ohio.
- 2Difficulty finding trusted recommendations for dining, events and entertainment in the Cleveland area.
- 3Local businesses seeking targeted advertising and custom publishing to reach a Northeast Ohio audience.
Key Features
- 1News, Things to Do, Food & Drink, Home & Style, Health & Wellness content
- 2Best of Cleveland awards and related features
- 3Daily/Weekly newsletters (e.g., CLE Daily Newsletter, CLE Weekender Newsletter)
- 4Custom Publications and Advertise options for brands
- 5Cleveland Communities and regional coverage with event listings and guides
Target Customer Industries
Decision Makers
- 1Marketing Manager
- 2Advertising Director
- 3Brand Manager
- 4Communications Director
- 5CMO / Chief Marketing Officer
Client Results
- 1Increased local brand visibility and reach within Northeast Ohio readership
- 2Engagement with localized content through articles, guides and newsletters
- 3Cross-channel exposure via print, digital, newsletters and events (e.g., Best of Cleveland exposure, dining guides)
Competitive Advantages
- 1Strong local focus and trusted brand within Northeast Ohio
- 2Multiple channels (print, digital, newsletters, events) for reach and engagement
- 3Access to curated guides, dining and lifestyle content, plus flagship features like Best of Cleveland
- 4Opportunities for custom publications and targeted local advertising
Key Benefits
Additional Product Information
Product Description
Cleveland Magazine is a local media brand covering the people, food, arts, entertainment, shopping and news of Cleveland and Northeast Ohio, with print, digital content, newsletters, events, and advertising/custom publications.
Target Market
Cleveland-area residents and local businesses seeking to reach a Northeast Ohio audience with news, dining, arts and lifestyle content.
Unique Value Proposition
Hyperlocal, trusted Cleveland coverage combined with integrated advertising and custom publication opportunities that connect brands to Northeast Ohio’s engaged audience.
Technical Requirements
Not specified in content.
Pricing Model
Not disclosed in content.
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