Club of the Waves
Business Profile
Core Value Proposition
Club of the Waves provides an international showcase of artists and photographers whose work focusses on surfing and surf culture.
Target Customer
Artists and photographers focusing on surfing and surf culture seeking exposure; art buyers, galleries, and brands seeking surf-themed art; fans of surf culture.
Key Differentiator
Global, curated platform aggregating surf art and surf photography across a wide set of artists/photographers, with a centralized gallery and a submission option for creators.
Implementation Timeline
Not specified in the provided content
Pain Points
- 1Limited exposure for surf-focused artists/photographers
- 2Fragmented audience across multiple platforms
- 3Difficulty discovering a centralized collection of surf-themed art and photography
Key Features
- 1International showcase of surf art and surf photography
- 2View all creatives (artists and photographers)
- 3Submit your work
- 4Newsletter signup
- 5Browser/filter options by region and artist/photographer
Target Customer Industries
Decision Makers
- 1Art Director
- 2Gallery Owner
- 3Curator
- 4Marketing Manager
- 5Brand Manager
Client Results
- 1Increased exposure and discoverability for artists and photographers on an international platform
- 2Centralized gallery of surf culture art and photography
Competitive Advantages
- 1International, curated showcase focused on surf culture
- 2Niche positioning within art/photography with a surf-specific focus
- 3Opportunity for creators to submit work and be featured
Key Benefits
Additional Product Information
Product Description
An international showcase of artists and photographers whose work focusses on surfing and surf culture.
Target Market
Surf art and photography artists/photographers; art buyers, galleries, brands seeking surf-themed art; surf culture enthusiasts
Unique Value Proposition
Global, curated gallery dedicated to surf-inspired art and photography with creator submission and community features
Technical Requirements
Not specified in the content
Pricing Model
Not disclosed in the content
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