Coblis - Color Blindness Simulator

Business Profile

Core Value Proposition

Coblis - Color Blindness Simulator provides online image-based simulations of color vision deficiency to help users understand how color-blind people perceive colors.

Target Customer

Educators, students, designers, developers, researchers, and individuals seeking to understand color vision deficiency.

Key Differentiator

Allows users to upload their own images and save simulated images for one-by-one comparison, offering multiple simulation types within a broader color-blindness resources hub.

Implementation Timeline

Immediate access upon visiting the site; tools and resources are available for instant use or download.

Pain Points

1Difficulty understanding how color-blind individuals perceive colors
2Online color blindness tests are often unreliable
3Lack of accessible tools to visualize color vision deficiency on personal images

Key Features

1Upload and simulate your own images across multiple color vision deficiency types
2Save simulated images and compare results side-by-side
3Multiple simulation types (protanopia, deuteranopia, tritanopia) with color confusion visualization
4Access to educational content and free resources (e.g., eBook Color Blind Essentials, Ishihara tests)

Target Customer Industries

Client Results

1Users gain an understanding of how colors appear to color-blind individuals
2Improved ability to test color palettes and accessibility
3Access to free educational resources and tools

Competitive Advantages

1Image-based, personal-content simulations
2Support for multiple color vision deficiency types with clearer visualization of confusion bands
3Free resources and educational materials integrated in one platform
4Comprehensive color vision coverage (simulator, tests, app, articles)

Key Benefits

1Understand how color vision deficiency alters color perception

2Test and optimize color palettes and images for accessibility

3Access free tests, eBooks, and educational resources

4Experiment with multiple types of color vision deficiency

Additional Product Information

Product Description

An online tool that lets users transform any image to simulate color vision deficiencies, enabling understanding of how the color-blind perceive colors, with saving and comparison features.

Target Market

Educators, students, designers, developers, researchers, and general users interested in color vision deficiency and accessibility.

Unique Value Proposition

A free, web-based color vision deficiency resource offering practical image simulations, widely known tests, an Android app, and extensive educational content all in one place.

Technical Requirements

Web browser access for Coblis; Android device for Color Blind Check app; site is powered by WordPress with the Quark theme.

Pricing Model

Most tools and resources are free; pricing for Coblis is not explicitly stated.

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