CRN Australia
Business Profile
Core Value Proposition
CRN Australia provides technology news and analysis for IT channel partners and solution providers.
Target Customer
IT channel partners, solution providers, VARs and MSPs in Australia (APAC audience implied by events and coverage).
Key Differentiator
APAC-focused technology news portal offering trusted coverage and analysis for IT channel decision-makers, including coverage of channel awards and events (e.g., Asia 2025, Women of the Channel Asia 2025), with free access and subscriptions.
Implementation Timeline
Value available immediately via web access; news and content are updated as published.
Pain Points
- 1Need trusted coverage and analysis of emerging tech trends to inform decisions.
- 2Staying up-to-date with IT channel news, partnerships, and events in the APAC region.
- 3Accessing information about channel awards, events, and partner programs.
Key Features
- 1Top stories and technology news tailored for the IT channel
- 2Coverage of channel awards/events (Channel Awards Asia 2025 Shortlist, WOTC Asia 2025, Channel Leaders APAC 2025)
- 3Topic categories and tags (e.g., Artificial Intelligence, Cloud, Security)
- 4Subscription options and free access to CRN Australia and CRN Asia
- 5Event promotions (e.g., Women of the Channel Asia 2025)
Target Customer Industries
Decision Makers
- 1CIO
- 2CTO
- 3VP of IT
- 4IT Director
- 5Channel Partner Manager
- 6MSP/VAR Owner
Client Results
- 1Informed decision-making through trusted technology news and analysis
- 2Access to information about APAC channel events and partnerships
Competitive Advantages
- 1APAC-focused IT channel news and coverage
- 2Free basic access with optional subscriptions
- 3Coverage of channel events, awards, and partnerships
- 4Curated top stories with topic filtering (AI, Cloud, Security)
Key Benefits
Additional Product Information
Product Description
Technology news portal delivering coverage and analysis for IT channel partners and solution providers in Australia and the APAC region.
Target Market
IT channel partners, solution providers, VARs and MSPs in Australia and APAC
Unique Value Proposition
APAC-focused IT channel news with trusted coverage, analysis, and access to industry events and partnerships to help partners make informed decisions.
Technical Requirements
Not specified in content.
Pricing Model
Pricing not disclosed; content indicates free access with subscription options for CRN Australia and CRN Asia.
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