Cronos
Business Profile
Core Value Proposition
Cronos provides a platform for media experimentation and professional training in journalism and communication, fostering the development of content with a human rights perspective.
Target Customer
Journalists and communicators in Latin America seeking innovative approaches in media and storytelling.
Key Differentiator
Cronos integrates journalism, academic insights, and artistic disciplines to create content with a focus on human rights, democracy, and diversity.
Implementation Timeline
Continuous access to training and resources through their virtual campus.
Pain Points
- 1Need for innovative storytelling methods in digital media.
- 2Lack of training resources focused on human rights and diversity in journalism.
- 3Challenges in creating impactful narratives that influence public discourse.
Key Features
- 1Virtual campus offering continuous training for journalists.
- 2Collaborative journalism through platforms like Revista Anfibia and Cosecha Roja.
- 3Focus on content that respects human rights and addresses social inequalities.
- 4Integration of scientific, artistic, and academic perspectives in content creation.
- 5Emphasis on narrative beauty and rigor in journalism.
Target Customer Industries
Decision Makers
- 1Journalists
- 2Editors
- 3Communicators
Client Results
- 1Improved journalistic skills with a focus on social impact.
- 2Enhanced ability to engage with audiences on complex social issues.
Competitive Advantages
- 1Unique blend of journalism and academic insights.
- 2Strong commitment to human rights and social justice in media.
- 3Robust network for collaborative storytelling and content creation.
Key Benefits
Additional Product Information
Product Description
A media laboratory and training space dedicated to advancing journalism and communication with a focus on human rights and innovative storytelling.
Target Market
Journalists and communicators in Latin America and beyond.
Unique Value Proposition
Combines academic, artistic, and journalistic expertise to produce content that challenges common narratives and promotes social change.
Technical Requirements
None specified.
Pricing Model
No pricing information available.
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