Design Museum
Business Profile
Core Value Proposition
Design Museum provides a dynamic, publicly accessible space in London that showcases contemporary design through rotating exhibitions, a permanent collection, and a broad program of learning and events.
Target Customer
General public, families, schools and colleges, design enthusiasts, researchers, and supporters/partners.
Key Differentiator
World's leading museum devoted to contemporary design in every form, with a rotating slate of major exhibitions (e.g., Blitz: the club that shaped the 80s; Wes Anderson: The Archives), a notable permanent display (Designer Maker User), and dedicated learning and access programs.
Implementation Timeline
Value is available immediately upon becoming a member or purchasing exhibition tickets. Major exhibitions run on defined date ranges (e.g., Blitz: 20 September 2025 – 29 March 2026; Wes Anderson: 21 November 2025 – 26 July 2026).
Pain Points
- 1Access to diverse, high-profile contemporary design experiences and education.
- 2Engaging learning opportunities for schools, families, and design enthusiasts.
- 3Inclusive access and support for a broad audience, including accessibility and donation options.
Key Features
- 1Permanent collection display: Designer Maker User (free to visit).
- 2Major temporary exhibitions (e.g., Blitz: the club that shaped the 80s; Wes Anderson: The Archives).
- 3Membership program with unlimited entry and exclusive events.
- 4Learning workshops, talks, and educational programs for adults and young people.
- 5Three on-site shops and online shop, plus the Design Kitchen and Design Cafe.
- 6Venue hire for weddings, parties, conferences and other events.
- 7MA Curating Contemporary Design programme in partnership with Kingston University.
Target Customer Industries
Client Results
- 1Unlimited entry to exhibitions for members; discounts in shops, cafes and learning events.
- 2Access to exclusive events and talks; opportunities to donate or join design circle.
- 3Exposure to design history and practice through permanent collection and major exhibitions.
Competitive Advantages
- 1Leading status as the world's premier contemporary design museum.
- 2Diverse program including permanent collection, rotating major exhibitions, and learning events.
- 3Membership provides unlimited access and discounts; on-site shops and cafes.
- 4Accessible and inclusive visitor experience; a dedicated accessibility page.
Key Benefits
Additional Product Information
Product Description
A London-based charity and museum dedicated to contemporary design, presenting exhibitions, learning programs, and events across product design, architecture, transport, and more.
Target Market
Public visitors, families, schools and colleges, design enthusiasts, researchers, sponsors/partners
Unique Value Proposition
The Design Museum combines a world-leading focus on contemporary design with a dynamic program of major exhibitions, a free permanent collection, and extensive learning and membership offerings.
Technical Requirements
Bloomberg Connects digital guide available; museum payments are digital/card only; lockers require £1 coin; bookings via bookings@designmuseum.org.
Pricing Model
Members go free; paid exhibitions require tickets (e.g., Blitz: Adult £14.38, Concession/Student £10.77, 6-15 £7.19); tickets non-refundable; booking advised for paid exhibitions.
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