Designspiration
Business Profile
Core Value Proposition
Designspiration provides an image and color search engine for creating mood boards and finding art, design, logos, photography, app and UI inspiration.
Target Customer
Designers and creative professionals (e.g., designers, photographers, architects, interior designers) who want to discover inspiration and build mood boards
Key Differentiator
Built-in Visions mood boards and color/palette-based search integrated into a single platform, with options to upload, export, and customize mood boards (plus a browser extension and Figma plugin).
Implementation Timeline
Immediate value upon signup for browsing, saving, and mood board creation; enhanced features unlocked with Pro membership
Pain Points
- 1Difficulty discovering and organizing visual inspiration across images and color palettes
- 2Distractions from ads and lack of private, organized space for inspiration
- 3Need for reusable, shareable mood boards and easy export of visuals
Key Features
- 1Image and color search engine for exploration and inspiration
- 2Visions mood boarding tool for creating and organizing mood boards
- 3Templates and the ability to upload from device
- 4Export options (JPEG, PNG, PDF)
- 5Browser extension for saving ideas and a Figma plugin for integration
Target Customer Industries
Client Results
- 1Faster discovery of design inspiration and color palettes
- 2Organized collections of ideas via mood boards
- 3Ability to export and share visual assets for projects
Competitive Advantages
- 1Ad-free experience with Pro membership
- 2Access to Visions mood boards for organized concept presentation
- 3Advanced search by color and palette
- 4Ability to upload assets and export boards as images or PDFs
- 5Integration options via browser extension and Figma plugin
Key Benefits
Additional Product Information
Product Description
An image and color search engine that helps users find design inspiration and build mood boards for art, logos, photography, and UI/UX concepts.
Target Market
Designers and creative professionals seeking inspiration, color palettes, and mood boards for design projects
Unique Value Proposition
A design inspiration platform that combines image/color search with private, shareable mood boards (Visions) and professional tools (extensions, plugins, export options) in one place
Technical Requirements
JavaScript must be enabled in the browser; browser extension available; Figma plugin available; designspiration emphasizes feature availability across platform components
Pricing Model
Free basic features; Pro membership available at $5 per month or $50 per year
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