Digiday
Business Profile
Core Value Proposition
Digiday provides comprehensive insights and analysis on the media and marketing industries, focusing on their disruption by technology.
Target Customer
Media and marketing professionals seeking insights into industry trends and technology disruptions.
Key Differentiator
Digiday's key differentiator is its focus on the intersection of media, marketing, and technology, offering exclusive content through Digiday+.
Implementation Timeline
Subscribers can access insights and see value immediately upon subscription.
Pain Points
- 1Navigating the complexities of modern media and marketing landscapes.
- 2Understanding the impact of technology on media and marketing.
- 3Keeping up with industry trends and regulatory changes.
Key Features
- 1Exclusive articles and insights through Digiday+.
- 2Podcasts and events focused on media and marketing.
- 3Research and special projects on industry trends.
- 4News coverage and updates on media and marketing.
- 5Briefings and analysis on ad tech and media buying.
Target Customer Industries
Decision Makers
- 1CMO
- 2Media Executive
- 3Marketing Manager
Client Results
- 1Enhanced understanding of media and marketing trends.
- 2Informed decision-making in media and marketing strategies.
- 3Improved media buying and marketing effectiveness.
Competitive Advantages
- 1Comprehensive coverage of media and marketing trends.
- 2Exclusive content and analysis available to Digiday+ members.
- 3Focus on the impact of technology on the industry.
Key Benefits
Additional Product Information
Product Description
Digiday is a media company offering insights and analysis on media and marketing industries, focusing on technological disruptions.
Target Market
Media and marketing professionals, including executives and decision-makers.
Unique Value Proposition
Digiday offers exclusive and in-depth insights at the intersection of media, marketing, and technology.
Technical Requirements
Subscription to Digiday+ is required for exclusive content access.
Pricing Model
Subscription-based model for Digiday+ members.
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