Dover Publications
Business Profile
Core Value Proposition
Dover Publications provides a broad catalog of books including classics, coloring books, children's books, music books, and art books at accessible price points.
Target Customer
General consumers (readers, coloring enthusiasts, families, gift shoppers) and retailers (for retailers section); online shoppers via a Shopify storefront
Key Differentiator
Specialized product lines such as Dover Thrift Editions and Creative Haven, plus a dedicated adult coloring books category with features like perforated, single-sided pages; long-standing brand presence since 1941
Implementation Timeline
N/A
Pain Points
- 1Need for affordable, widely available editions of classic and contemporary titles
- 2Desire for a diverse range of coloring and activity books in one retailer
- 3Shopping convenience for both individual consumers and retailers through an online storefront
Key Features
- 1Extensive catalog across categories: literature, coloring books, children's books, nonfiction, music & performing arts, art & design, etc.
- 2Dedicated lines: Dover Thrift Editions, Creative Haven (adult coloring books), Dover Bookshelf, Ixia Press, Calla Editions
- 3Perforated, single-sided pages in Creative Haven adult coloring books
- 4Free shipping on orders of $25 or more
- 5Shopify-based storefront for online purchasing
Target Customer Industries
Competitive Advantages
- 1Large, diversified book catalog with both value editions (Dover Thrift Editions) and specialty coloring books (Creative Haven)
- 2Accessible pricing demonstrated by per-item product pages (e.g., Paperback prices on listings) and a free shipping threshold
- 3Established brand with a long history ('Variety & Value Since 1941')
- 4Online storefront powered by Shopify, facilitating scalable e-commerce
Key Benefits
Additional Product Information
Product Description
A publisher and retailer offering classic literature, coloring books, children's books, music books, art books, and more across multiple genres and formats.
Target Market
General readers, coloring enthusiasts, families, educators, and retailers seeking a broad book catalog
Unique Value Proposition
Combines a vast, multi-genre catalog with notable specialty lines (Dover Thrift Editions, Creative Haven) and value-focused pricing, plus convenient online shopping and shipping options
Technical Requirements
Storefront is Shopify-based (Powered by Shopify; designed and built by Supadu)
Pricing Model
Per-item pricing visible on product pages (e.g., Paperback prices) with promotional free shipping on orders over $25
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