Drugs.com
Business Profile
Core Value Proposition
Drugs.com provides free, peer-reviewed, accurate and independent drug information on more than 24,000 prescription drugs, over-the-counter medicines and natural products.
Target Customer
Consumers seeking drug information and healthcare professionals requiring reliable drug data.
Key Differentiator
Credible, up-to-date drug information backed by multiple data sources (Micromedex, Cerner Multum, ASHP) and integrated tools (Pill Identifier, Drug Interaction Checker); content and resources for both consumers and professionals; free access with a broad drug database.
Implementation Timeline
Immediate online access; information is updated from recognized data sources (e.g., Micromedex, Cerner Multum, ASHP).
Pain Points
- 1Finding accurate, up-to-date drug information for thousands of drugs
- 2Identifying unidentified pills
- 3Checking for potential drug interactions and safety warnings
Key Features
- 1Pill Identifier (Pill Finder) to match imprint, shape, and color with drug descriptions
- 2Drug Interaction Checker to review potential drug, food, and alcohol interactions
- 3A-Z drug database with consumer and professional information
- 4News and FDA alerts about new drug approvals and safety updates
- 5Professional resources and care guides for clinicians and healthcare providers
- 6Mobile apps for on-the-go access
Target Customer Industries
Client Results
- 1Not explicitly quantified in the content; implied outcomes include easier access to reliable drug information and safer medication use
Competitive Advantages
- 1Free access to a comprehensive drug information database (24,000+ drugs)
- 2Independent, peer-reviewed data from multiple trusted sources
- 3Integrated tools for pill identification and drug interactions
- 4Content available for both consumers and health professionals
- 5Regular updates and FDA alerts coverage
Key Benefits
Additional Product Information
Product Description
Drugs.com is a comprehensive online drug information platform offering free drug information, pill identification, drug interaction checking, news, and resources for consumers and health professionals.
Target Market
Consumers seeking drug information and healthcare professionals needing drug details.
Unique Value Proposition
A large, up-to-date drug database combined with practical tools (Pill Identifier, Drug Interaction Checker) and multi-source data to empower safe, informed medication use for both consumers and professionals.
Technical Requirements
Pill Identification disclaimer indicates US-only usage; mobile apps available on iOS (iTunes) and Android (Google Play); requires internet access for online drug information.
Pricing Model
Free access to core drug information; references to Pro Edition exist, but pricing is not disclosed in the content.
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