EA SPORTS
Business Profile
Core Value Proposition
EA SPORTS provides sports video game experiences across major leagues and sports, including FC, Madden NFL, College Football, NHL, UFC, PGA TOUR, and F1.
Target Customer
Sports video game players and fans
Key Differentiator
A multi-sport, multi-league game publisher with cross-platform availability and a dedicated fan platform ecosystem
Implementation Timeline
Not specified in content
Pain Points
- 1Not specified in provided content
Key Features
- 1Multi-sport game catalog including FC, Madden NFL, College Football, NHL, UFC, PGA TOUR, and F1
- 2Multi-platform releases covering PlayStation 5/4, Xbox Series X|S, Xbox One, Nintendo Switch, Nintendo Switch 2, and PC
- 3EA SPORTS App – an interactive platform for sports fans
- 4EA SPORTS Appare l Collection – limited-time merchandise drops
- 5Acquisition of TRACAB Technologies to enhance realism in sports simulations
Target Customer Industries
Competitive Advantages
- 1Extensive catalog of major-league sports across multiple titles
- 2Cross-platform availability across major consoles and PC
- 3Fan engagement capabilities via the EA SPORTS App
- 4Focused investments to improve realism (TRACAB acquisition)
- 5Brand ecosystem that includes licensed games and apparel
Key Benefits
Additional Product Information
Product Description
Publisher of FC, Madden NFL, College Football, NHL, UFC, PGA TOUR, and F1 video games
Target Market
Sports video game players and fans
Unique Value Proposition
A broad, integrated sports gaming ecosystem with cross-platform access, fan engagement tools, and ongoing technology-driven realism
Technical Requirements
Not specified
Pricing Model
Not specified
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