ETBFSI

Business Profile

Core Value Proposition

[ETBFSI] provides latest BFSI news, insights and analysis for the Indian Banking, Financial Services and Insurance sector.

Target Customer

BFSI professionals and executives in India, including bankers, fintech leaders, insurers, NBFCs, and other financial services stakeholders; readers seeking leadership perspectives, exclusive stories, and industry events

Key Differentiator

Editorially curated BFSI coverage with exclusives, leadership perspectives (Leaders Speak), and integrated events/webinars, backed by The Economic Times group, plus real-time updates via the app

Implementation Timeline

Real-time updates are available via the app and website; onboarding time is not specified in the content

Pain Points

1Fragmented BFSI news content across multiple sources, needing a centralized source
2Desire for trusted, exclusive insights and leadership perspectives in BFSI
3Need for timely updates on regulatory, policy, and market developments in BFSI

Key Features

1News articles from multiple top sources focused on BFSI
2Exclusive articles and editorial insights
3Leaders Speak – leadership perspectives from industry figures
4Videos and blogs related to BFSI topics
5Events, webinars and awards sections for industry engagement
6Newsletters and RSS/Sitemap access
7App with real-time updates and offline-friendly reading
8Save favourite articles for later

Target Customer Industries

Decision Makers

1CIO
2CFO

Client Results

1Users stay updated and make informed decisions with curated BFSI content
2Access to exclusive insights and specially curated stories
3Real-time updates via the ETBFSI app and website
4Opportunity to participate in or learn from industry events and webinars

Competitive Advantages

1Dedicated BFSI-focused content across Banking, Fintech, Insurance, and related areas
2Combination of news, exclusives, and leadership perspectives (Leaders Speak)
3Integrated access to events, webinars, and awards
4Mobile app offering real-time updates and saved articles
5Large professional community (2M+ industry professionals) and association with The Economic Times

Key Benefits

1Real-time BFSI news and insights

2Exclusive content and leadership perspectives

3Access to events, webinars, and newsletters

4App-enabled real-time updates and offline-friendly reading

5Large professional community for networking and industry visibility

Additional Product Information

Product Description

A BFSI-focused news and insights platform offering news articles, exclusive reports, leadership perspectives, videos, events, webinars, and newsletters, with real-time updates via web and mobile app

Target Market

BFSI professionals in India, including banking, finance, insurance, NBFCs, fintechs, and related stakeholders seeking timely, curated industry insights

Unique Value Proposition

A dedicated, editorially curated BFSI platform with exclusives, leadership perspectives, and integrated engagement (events/webinars), backed by a major media group and augmented by real-time app updates

Technical Requirements

Access via ETBFSI website; ETBFSI mobile app available for real-time updates; user may need to login/sign up to access features like saving favourites

Pricing Model

Not disclosed in the provided content

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