Fastweb
Business Profile
Core Value Proposition
Fastweb provides fiber optic, ADSL, mobile and energy services with bundled offerings for home and business customers.
Target Customer
{"Famiglia","Casa (Home users)","Partita IVA","Imprese","Medie e Grandi Aziende","Wholesale"}
Key Differentiator
Convergent offering through a Fastweb + Vodafone collaboration that combines Fastweb's fiber network with Vodafone's mobile network (backed by Swisscom), enabling integrated fixed and mobile services.
Implementation Timeline
Not specified in content
Pain Points
- 1Need for high-speed, reliable home internet (fiber, FWA) and flexible mobile connectivity
- 2Desire for bundled services (Internet + Mobile + Energia) to simplify bills and potentially save money
- 3Access to advanced home networking features (Wi-Fi 6/7, smart integrations) and business-grade options (public IP, redundancy, insurance)
Key Features
- 1Home plans with Fiber Ultraveloce or FWA, Internet Box NeXXt One, or Internet Box Seven with Wi‑Fi 7/6
- 2Mobile plans including 5G, various data baskets (150 GB, 250 GB, Unlimited, etc.) and roaming in EU/UK/Switzerland/Ukraine
- 3Energy options (Flat Light, Flex/Fixed pricing), plus energy bundles with Home/Mobile
- 4Insurance options (Quixa) included in some packages
- 5Converged offerings and promotions (e.g., sconto -180 € all'anno), activation included
- 6Business-specific plans with 2 lines, public IP, Business Assist, Premium Support, and Quixa insurance
- 75G availability in supported areas, devices and routers (Wi‑Fi 6/7, Alexa integration on certain plans)
Target Customer Industries
Competitive Advantages
- 1Converged fixed and mobile service with the Vodafone network integration
- 2Access to high-speed fiber and 5G where available
- 3Comprehensive bundles including internet, mobile, energy, and insurance
- 4Advanced home networking features (Wi‑Fi 6/7, Internet Box NeXXt One, Alexa integration on some plans)
- 5Promotional savings and bundled pricing (e.g., discounts and activation included)
Key Benefits
Additional Product Information
Product Description
Fastweb offers residential and business telecommunications services, including fiber, ADSL, mobile, and energy, with a range of bundled plans and devices (Internet Boxes, 5G, Wi‑Fi 6/7) and optional insurance; it also features a convergent model with Vodafone for fixed and mobile connectivity.
Target Market
Home users and families; freelance/SME customers (Partita IVA); small, medium and large enterprises; wholesale customers
Unique Value Proposition
A convergent ecosystem combining Fastweb’s fiber network with Vodafone’s mobile network under a joint strategy, enabling seamless fixed and mobile services, enhanced by business-grade options and insurance, with unified pricing and bundles.
Technical Requirements
{"5G availability in covered areas","Internet Box NeXXt One (and Web/Wi‑Fi features) for many home plans","Public IP included on certain business plans","Antenna for FWA connection on Fastweb Casa FWA"}
Pricing Model
Pricing shown is monthly and plan-based, with multiple home and business options. Examples include home plans from around €27.95/month (Casa Start) and up to around €36.95/month (Casa Ultra), mobile plans starting from about €9.95/month, and business plans with starting points around €27.95–€31.95/month depending on package. Some bundles include activation and promotions (e.g., discount balances and energy/mobile combinations). Energy options have variable or fixed pricing (Flex vs. Fix for 24 months).
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