Feefo

Business Profile

Core Value Proposition

Feefo provides actionable insights from authentic customer reviews by collecting, managing, and displaying feedback across the customer journey.

Target Customer

Businesses seeking to collect, manage, and display authentic customer reviews to boost trust, conversion, and online reputation across industries.

Key Differentiator

AI-powered insights from authentic, multichannel feedback; tools to display reviews and push them to Google to enhance reputation and visibility; emphasis on real customer voices.

Implementation Timeline

Not specified

Pain Points

1Difficulty turning customer feedback and reviews into actionable business insights
2Low website conversion due to lack of trust or perceived authenticity
3Fragmented or overwhelmed review landscape across channels requiring cohesive management

Key Features

1Invite (multitouch personalised review invitations)
2Collect (gather product and service reviews and authentic feedback)
3Manage (respond to feedback to strengthen relationships)
4Display (showcase feedback and UGC to convert browsers to buyers)
5Analyse (powerful analytics with AI-powered recommendations)

Target Customer Industries

Decision Makers

1Not specified in content

Client Results

1Improved data quality for customer feedback (case study reference: Coach Travel Group)
2Better staff morale (case study reference: Coach Travel Group)
3Gained insights into customer sentiment, product performance, and market benchmarking
4Increased trust and potential to boost conversion and SEO through displayed reviews

Competitive Advantages

1Authentic customer voices to inform decisions
2AI-powered insights and recommendations
3Multichannel feedback collection across the customer journey
4Ability to display reviews to boost conversion and push to Google for reputation

Key Benefits

1Build trust and increase conversions by displaying authentic reviews

2Gain deep insights into customer sentiment and product performance

3Multichannel feedback collection with easy display and distribution (including to Google)

4AI-powered recommendations to guide decision-making

Case Studies & Success Stories

Coach Travel Group’s Multi-Brand Feedback Overhaul with Feefo

Case #1

Unified customer feedback across 10+ brands using Feefo; resulted in improved data quality and better staff morale.

Additional Product Information

Product Description

Feefo is a review platform that collects, manages, and displays authentic customer feedback across channels, providing analytics and AI-powered insights to help brands improve trust, conversion, and business growth.

Target Market

Brands and businesses across multiple sectors (including automotive, education, healthcare, finance, retail, travel) that want authentic customer reviews and actionable insights to drive growth.

Unique Value Proposition

Authentic voices, trusted insights, and AI-driven recommendations to turn feedback into growth.

Technical Requirements

Not specified

Pricing Model

Not specified; plans & pricing mentioned on site

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