Flourish
Business Profile
Core Value Proposition
Flourish provides a no-code data visualization and interactive storytelling platform that helps users create interactive charts, maps, and stories from data.
Target Customer
Journalists and newsrooms; marketers; educators; nonprofits; government; professional services; financial services organizations; and developers who want to tell data stories without coding.
Key Differentiator
Template-based no-code creation focused on storytelling (including scrollytelling and audio-driven stories), a library of templates, mobile-optimized outputs, easy sharing/embedding, and a Flourish SDK for custom templates.
Implementation Timeline
Customers can create professional visuals in minutes; value from data storytelling can be realized quickly.
Pain Points
- 1Need to turn raw data into engaging, interactive visuals rather than static charts
- 2Require easy sharing and embedding across websites, presentations, social media
- 3Collaboration and brand-consistency across teams with data visuals
Key Features
- 1No-code templates to create charts and maps
- 2Interactive templates for text, images, and audio
- 3Flourish stories – multi-step explainers with charts and captions
- 4Seamless sharing and embedding across platforms
- 5Collaboration features to stay on-brand
- 6SDK for developers to build custom templates
Target Customer Industries
Decision Makers
- 1Editor
- 2Sr. Executive Producer
- 3Developer
Client Results
- 1Audiences reach millions daily (trusted by leaders worldwide to reach audiences of millions every day)
- 2Described as a game changer by industry professionals
Competitive Advantages
- 1No coding required; template-based; easy data import
- 2Narrative-focused visuals (scrollytelling, audio-driven stories)
- 3Publishability and mobile-optimized outputs with robust embedding
- 4Brand-consistent collaboration and templates
Key Benefits
Case Studies & Success Stories
BBC World Service testimonial
Editor praised Flourish support across 40 languages and accessibility to solve visualization issues.
London Stock Exchange testimonial
"It's a game changer." — Sr. Executive Producer praising Flourish
Additional Product Information
Product Description
A powerful data visualization platform that empowers the world to tell stories with data.
Target Market
Newsrooms, financial services, professional services, marketing, nonprofits, education; organizations that need engaging data storytelling and embeddable visuals.
Unique Value Proposition
No-code, template-based storytelling-focused data visuals with mobile-ready outputs, easy embedding, and a developer SDK for custom templates.
Technical Requirements
No coding required; import data; template-based creation; outputs are designed to be robust and mobile-friendly
Pricing Model
Not stated in provided content
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