Flourish

Business Profile

Core Value Proposition

Flourish provides a no-code data visualization and interactive storytelling platform that helps users create interactive charts, maps, and stories from data.

Target Customer

Journalists and newsrooms; marketers; educators; nonprofits; government; professional services; financial services organizations; and developers who want to tell data stories without coding.

Key Differentiator

Template-based no-code creation focused on storytelling (including scrollytelling and audio-driven stories), a library of templates, mobile-optimized outputs, easy sharing/embedding, and a Flourish SDK for custom templates.

Implementation Timeline

Customers can create professional visuals in minutes; value from data storytelling can be realized quickly.

Pain Points

1Need to turn raw data into engaging, interactive visuals rather than static charts
2Require easy sharing and embedding across websites, presentations, social media
3Collaboration and brand-consistency across teams with data visuals

Key Features

1No-code templates to create charts and maps
2Interactive templates for text, images, and audio
3Flourish stories – multi-step explainers with charts and captions
4Seamless sharing and embedding across platforms
5Collaboration features to stay on-brand
6SDK for developers to build custom templates

Target Customer Industries

Decision Makers

1Editor
2Sr. Executive Producer
3Developer

Client Results

1Audiences reach millions daily (trusted by leaders worldwide to reach audiences of millions every day)
2Described as a game changer by industry professionals

Competitive Advantages

1No coding required; template-based; easy data import
2Narrative-focused visuals (scrollytelling, audio-driven stories)
3Publishability and mobile-optimized outputs with robust embedding
4Brand-consistent collaboration and templates

Key Benefits

1No coding required

2Interactive visuals and stories from data

3Easy sharing/embedding across platforms

4On-brand collaboration and templates

5Templates and a library for rapid creation

Case Studies & Success Stories

BBC World Service testimonial

Case #1

Editor praised Flourish support across 40 languages and accessibility to solve visualization issues.

London Stock Exchange testimonial

Case #2

"It's a game changer." — Sr. Executive Producer praising Flourish

Additional Product Information

Product Description

A powerful data visualization platform that empowers the world to tell stories with data.

Target Market

Newsrooms, financial services, professional services, marketing, nonprofits, education; organizations that need engaging data storytelling and embeddable visuals.

Unique Value Proposition

No-code, template-based storytelling-focused data visuals with mobile-ready outputs, easy embedding, and a developer SDK for custom templates.

Technical Requirements

No coding required; import data; template-based creation; outputs are designed to be robust and mobile-friendly

Pricing Model

Not stated in provided content

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