Foundation
Business Profile
Core Value Proposition
Foundation provides an NFT marketplace that enables discovery, viewing, buying, and selling of digital artworks on Ethereum, with options to buy now or make an offer and support for minting on the platform.
Target Customer
NFT artists and creators, galleries and curators, and NFT collectors/investors
Key Differentiator
Uses Ethereum-based ERC-721 tokens with IPFS metadata, features gallery Exhibitions and curation, and supports minting and listing directly on Foundation
Implementation Timeline
Not specified
Pain Points
- 1Difficulty discovering high-quality NFT art (evidenced by a dedicated feed, trending section, and featured galleries)
- 2Lack of clear provenance/ownership for digital artworks (on-chain ERC-721 tokens with IPFS metadata provide verifiable ownership and metadata)
- 3Fragmented marketplaces and limited direct artist-to-collector sale flows (buy now and make offer options on individual NFTs)
Key Features
- 1Buy now and Make offer transaction flows on NFT listings
- 2NFT detail pages with description, activity, and collection metadata
- 3Ethereum blockchain with ERC-721 token standard for assets
- 4IPFS-based metadata storage
- 5Minting capability on Foundation (mint page shown for ETH-based NFT)
- 6Gallery curation and exhibitions (featured galleries, exhibitions, and presented by galleries like Suburbs Gallery)
Target Customer Industries
Decision Makers
- 1Artist
Client Results
- 1NFT sales on the Foundation platform (e.g., a KEK CONNECTED NFT sold for 0.0759 ETH)
- 2Ownership and provenance facilitated by ERC-721 tokens on Ethereum
Competitive Advantages
- 1On-chain provenance and ownership via Ethereum and ERC-721
- 2IPFS-backed metadata for decentralized storage of NFT details
- 3Direct purchase and offer-based sale options (Buy now, Make offer)
- 4Minting capability and gallery-driven exhibitions for exposure
- 5Curated gallery presentations and featured exhibitions
Key Benefits
Case Studies & Success Stories
KEK CONNECTED sale on Foundation
NFT sold for 0.0759 ETH on Foundation, illustrating platform-facilitated NFT sales on Ethereum
Additional Product Information
Product Description
A platform for discovering, minting, and trading digital artworks as NFTs on Ethereum, featuring buyer/seller interactions (Buy now, Make offer), ERC-721 tokens with IPFS metadata, and gallery-driven curation.
Target Market
Artists and creators seeking to mint and sell digital art, galleries seeking exhibition and sale opportunities, and collectors seeking NFT artworks
Unique Value Proposition
A creator- and gallery-forward NFT marketplace on Ethereum using ERC-721 with IPFS metadata, enabling direct artist-to-collector sales and curated exhibition exposure
Technical Requirements
Ethereum blockchain; ERC-721 token standard; IPFS for metadata
Pricing Model
Not disclosed
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