Free WordPress Themes by Anders Norén
Business Profile
Core Value Proposition
Free WordPress Themes by Anders Norén provides fast, carefully crafted, open-source WordPress themes for blogs, portfolios, photographers and WooCommerce stores.
Target Customer
{"WordPress users","Bloggers","Photographers","Portfolio sites","WooCommerce store owners","Developers seeking open-source themes"}
Key Differentiator
Open-source, fast, well-crafted WordPress themes with a long track record (since 2012), including a contribution to the WordPress core (Twenty Twenty), and over 4 million theme downloads across 33 themes.
Implementation Timeline
Immediate value upon installation; themes are ready-to-use WordPress themes.
Pain Points
- 1Need for free, reliable, well-coded WordPress themes
- 2Compatibility with older WordPress versions and limited support for modern features like Site Editor
- 3Desire for transparent open-source development and a catalog of themes for various use cases
Key Features
- 1Free, open-source WordPress themes
- 2Large catalog (33 themes since 2012) with millions of downloads
- 3Demos hosted on WordPress.com
- 4Themes designed for blogs, portfolios, photographers, and WooCommerce stores
- 5Contributor to WordPress core (Twenty Twenty)
Target Customer Industries
Client Results
- 133 free WordPress themes downloaded 4,639,964 times since 2012
- 2Designed and helped build Twenty Twenty, the default WordPress theme in WordPress 5.3
Competitive Advantages
- 1Free and open-source
- 2Proven track record with millions of downloads
- 3Strong design pedigree and WordPress ecosystem involvement
- 4Demos hosted on WordPress.com for easy previews
- 5Transparent, community-friendly development (donations supported via Ko-fi, GitHub, PayPal)
Key Benefits
Case Studies & Success Stories
Twenty Twenty theme contribution
Anders Norén designed and helped build Twenty Twenty, the default WordPress theme in WordPress 5.3.
Additional Product Information
Product Description
A catalog of fast, carefully crafted, open-source WordPress themes for blogs, portfolios, photographers, and WooCommerce stores, with a long-standing track record and active involvement in the WordPress community.
Target Market
WordPress users seeking free, ready-to-use themes for various site types, including blogs, portfolios, photography sites, and e-commerce storefronts
Unique Value Proposition
Open-source, high-quality WordPress themes backed by a renowned designer with a long history of contributions to the WordPress project and a broad, proven adoption base
Technical Requirements
Themes built for older WordPress versions and lacking modern features like Site Editor; demos hosted on WordPress.com; may require WordPress installation and hosting
Pricing Model
Free; donations accepted via Ko-fi, GitHub, or PayPal
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