GESTIÓN (Gestión.pe)
Business Profile
Core Value Proposition
GESTIÓN provides real-time coverage of economy, finance and business news for Peru and the world.
Target Customer
Business professionals, executives, investors and readers seeking up-to-date economy, finance and business news in Peru and globally.
Key Differentiator
Long-standing Peru-based business newspaper (35-year history) with a broad, multi-format newsroom and subscriber-exclusive content (PLUS).
Implementation Timeline
Valor observable de inmediato al acceder a la plataforma; actualización en tiempo real de noticias y publicaciones (últimas noticias al minuto).
Pain Points
- 1Need reliable, comprehensive coverage of economy, finance and business news
- 2Keeping up with fast-moving business and market developments
- 3Access to in-depth reporting and exclusive content beyond free articles
Key Features
- 1Últimas noticias actualizadas en tiempo real (actualizada al minuto)
- 2Secciones temáticas: Empresa/Empresas, Economía, Mercados, Tecnología, Tu Dinero, etc.
- 3Contenido multimedia: videos, fotogalerías, podcasts
- 4Suscripción PLUS con notas contratadas y contenido exclusivo
- 5Reportajes, entrevistas y guías prácticas
- 6Noticias y análisis de alcance nacional e internacional
Target Customer Industries
Decision Makers
- 1Director Periodístico
- 2Gerente General
Client Results
- 1Not disclosed in the provided content
Competitive Advantages
- 1Marca establecida y confiable con 35 años de trayectoria
- 2Cobertura amplia de economía, finanzas y negocios en Perú y el mundo
- 3Formato multi-media (noticias, videos, podcasts, fotogalerías)
- 4Contenido exclusivo para suscriptores PLUS
Key Benefits
Additional Product Information
Product Description
Diario y portal de noticias centrado en Economía, Finanzas y Negocios, con cobertura local e internacional para lectores y tomadores de decisión.
Target Market
Empresas, inversionistas, ejecutivos, profesionales y lectores interesados en economía, finanzas y negocios en Perú y el mundo.
Unique Value Proposition
Un medio líder y de larga trayectoria que entrega cobertura completa y actualizada de economía, finanzas y negocios, con contenido exclusivo para suscriptores y múltiples formatos de consumo.
Technical Requirements
Not specified en el contenido proporcionado
Pricing Model
Suscripción PLUS; precio no divulgado en el contenido proporcionado
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