HTC VIVE Platform

Business Profile

Core Value Proposition

HTC VIVE provides immersive VR, AR, and MR headsets, glasses, accessories, apps, and a metaverse portal (VIVERSE) to enable entertainment, work, and enterprise-grade spatial computing across standalone and PC VR use cases.

Target Customer

Businesses and enterprises seeking immersive digital experiences; developers and ISV partners; consumers/VR enthusiasts looking for gaming, media, and productivity in XR.

Key Differentiator

Combines a wide XR hardware ecosystem (AI glasses, standalone VR, PC VR, MR capabilities) with an integrated software ecosystem (VIVERSE, VIVEPORT) and specialized options like VIVE Eagle AI glasses with translation and memory features, plus mixed-reality/streaming capabilities and base-station-free variants (VIVE Focus Vision).

Implementation Timeline

Availability varies by region and product. For example, VIVE Eagle is currently described as available in Taiwan; many products are marketed as available now, with regional store/location selection shown on pages. No global launch timeline is specified in the content.

Pain Points

1Need for accessible, high-fidelity XR experiences without complex setup (base stations) for certain devices.
2Desire for portable or standalone XR solutions that still connect to PC VR or streaming libraries.
3Requirement for enterprise-ready features and productivity in XR, including collaboration, spatial computing, and AI-assisted capabilities.

Key Features

1VIVE Eagle: AI glasses with translation, open-ear audio, built-in smart assistant, two sizes (M and L), around 4.5 hours music playback, 36+ hours standby, magnetic charging, privacy/security features, VIVE AI Plus subscription option, requires VIVE Connect app on a smartphone.
2VIVE Focus Vision: standalone PC VR with DisplayPort mode for lossless PC streaming, 5K per-eye resolution, up to 120° FOV, 90 Hz, eye tracking, 26-point hand tracking, full-body tracking via trackers, stereo 3D audio, MR passthrough, auto IPD, hot-swappable battery, expandable storage up to 2 TB, rugged magnesium frame.
3VIVE Focus Series: standalone and PC VR capabilities with no base stations required, designed for spatial computing and productivity enhancements (e.g., VIVE Desk for mixed-reality productivity).
4VIVE XR Elite / VIVE Pro Series / VIVE Flow: a spectrum of VR headsets and glasses for productivity, high-fidelity PC VR, and portable/no-setup use cases.
5VIVERSE: metaverse portal and ecosystem for apps, experiences, and enterprise presence.

Target Customer Industries

Client Results

1High-fidelity visuals and immersive experiences (e.g., Focus Vision: 5K per-eye resolution, 120° FOV, 90 Hz).
2Enhanced collaboration and productivity in XR (spatial computing, VIVE Desk, mixed-reality workflows).
3Expanded content access through VIVEPORT and PC VR streaming (VIVE Streaming, DisplayPort mode).
4AI-assisted capabilities (VIVE Eagle) including translation and memory features, with an emphasis on privacy and end-user control.

Competitive Advantages

1Broad XR hardware lineup spanning standalone, PC VR, and MR with base-station-free options.
2Integrated software ecosystem (VIVERSE, VIVEPORT) for content, collaboration, and enterprise presence.
3Unique AI glasses with translation and memory features (VIVE Eagle) and advanced mixed-reality streaming / passthrough capabilities (Focus Vision).
4DisplayPort mode and lossless PC streaming for high-fidelity PC VR experiences.
5Flexible form factors and regional availability options, including region-specific product availability.

Key Benefits

1Immersive, high-fidelity XR experiences across multiple devices (standalone and PC VR).

2AI-assisted features (translation, memory, voice) via VIVE Eagle, with privacy controls.

3Productivity and collaboration through spatial computing (VIVE Desk, MR workflows).

4Rich content ecosystem via VIVERSE and VIVEPORT, plus streaming compatibility for broader game/app access.

5Flexible hardware options including base-station-free models and mixed reality capabilities.

Additional Product Information

Product Description

A comprehensive XR platform offering VR, AR, and MR headsets and glasses (including VIVE Eagle, Focus Vision, XR Elite, Pro Series, Flow), plus a metaverse portal (VIVERSE), streaming capabilities, and productivity tools (VIVE Desk) across standalone and PC VR environments.

Target Market

Enterprises and organizations seeking immersive digital experiences, developers and ISV partners building XR solutions, and consumers/enthusiasts interested in XR gaming and media.

Unique Value Proposition

HTC VIVE delivers an integrated XR ecosystem with a diverse hardware lineup, enterprise-friendly features, and AI-enabled glasses, enabling seamless transition between immersive entertainment, productivity, and enterprise metaverse experiences across standalone and PC VR.

Technical Requirements

{"VIVE Eagle requires a compatible smartphone with the VIVE Connect app; some AI features are region- and language-limited and require a HTC account and VIVE AI Plus for full access.","VIVE Focus Vision supports PC VR via DisplayPort mode with high bandwidth requirements; requires a compatible PC and network setup for streaming features.","Regional availability varies (e.g., VIVE Eagle availability in Taiwan).","Hardware-bundle options may include cables, adapters, and accessories (e.g., Wired Streaming Kit or DisplayPort mode accessories)."}

Pricing Model

Not specified in the provided content. Bundles and promotions (e.g., gift bundles) are mentioned, but no explicit pricing structure is given.

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