IIHS-HLDI

Business Profile

Core Value Proposition

IIHS-HLDI provides independent, nonprofit scientific research, evaluation, and education aimed at reducing deaths, injuries and property damage from motor vehicle crashes.

Target Customer

{"Policymakers","Safety professionals","Consumers","Researchers","Students","Teachers","Auto insurers","Insurance associations"}

Key Differentiator

Independent, nonprofit road-safety research and vehicle ratings backed by auto insurers and insurance associations; combines crashworthiness and crash avoidance testing with insurance loss data and broad educational outreach, including the 30x30 initiative to cut roadway fatalities.

Implementation Timeline

Not specified; IIHS-HLDI publishes ongoing research updates and ratings, with value realization depending on adoption by policymakers, manufacturers, and insurers.

Pain Points

1High motor-vehicle crash fatalities and injuries
2Uncertainty about the real-world effectiveness of vehicle safety features
3Limited access to evidence-based safety data and guidance for consumers, policymakers, and professionals

Key Features

1Vehicle ratings evaluating crashworthiness and crash avoidance/mitigation
2Searchable data by make/model with award winners and test details
3Insurance loss data by vehicle make/model
4Breadth of research areas from advanced driver assistance to red-light running
5Educational resources and guides for consumers, teens, and parents

Target Customer Industries

Decision Makers

1President
2Director of Media Relations
3Policy maker
4Safety professional
5Researcher

Client Results

1Informed policy decisions and consumer choices using independent safety data
2Public dissemination of safety research and insurance loss information
3Regular updates to vehicle ratings and safety findings through news and research publications

Competitive Advantages

1Independent, nonprofit status focused on safety education and policy impact
2Combination of rigorous crash testing (ratings) and insurance loss data (HLDI)
3Free resources for students and teachers and accessible public vehicle ratings

Key Benefits

1Evidence-based safety ratings for vehicles

2Comprehensive insurance loss data by vehicle make/model

3Educational resources for safer driving and vehicle selection

Additional Product Information

Product Description

Independent, nonprofit scientific and educational organizations delivering vehicle safety ratings, insurance loss data, and research to reduce crashes and injuries.

Target Market

Policymakers, safety professionals, insurers, researchers, educators, students, and the general public seeking evidence-based road-safety information.

Unique Value Proposition

Combines rigorous vehicle safety ratings with insurance data and broad educational outreach, funded by auto insurers and insurance associations, to inform safer vehicle design, policy decisions, and consumer choices.

Technical Requirements

Not specified

Pricing Model

Not specified; resources described as free for students and teachers; funded by auto insurers and insurance associations

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